[opendtv] Sinclair Broadcast Group Pleased With Progress in DTV Receiver Technology

  • From: Mark Aitken <maitken@xxxxxxxxxx>
  • To: undisclosed-recipients: ;
  • Date: Tue, 08 Jun 2004 09:22:37 -0400

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<http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=105&STORY=/www/story/06-08-2004/0002189302>

*Sinclair Broadcast Group Pleased With Progress in DTV Receiver Technology*

    BALTIMORE, June 8 /PRNewswire-FirstCall/ -- Latest-generation digital
television (DTV) receiver technology shows significant improvements that will
mean better over-the-air reception of DTV signals using simple indoor antennas,
according to Sinclair Broadcast Group, Inc. (Nasdaq: SBGI 
<http://studio.financialcontent.com/Engine?Account=prnewswire&PageName=QUOTE&Ticker=SBGI>).
    Sinclair's findings, from informal field testing of fifth-generation
prototype receivers, are noteworthy because the company had previously voiced
concerns about earlier generations of receivers, particularly in receiving
signals with strong dynamic multipath (ghosts) and varying signal levels.
    "We are pleased to see the progress made by Zenith that will allow
consumers to easily receive free digital television broadcasts in their homes.
Broadcasters and consumers can now look forward to a robust DTV service
delivered over-the-air without having to subscribe to cable or satellite,"
said Nat Ostroff, Vice President, New Technology, Sinclair Broadcast Group.
    "Our concerns that poor indoor reception would hinder the DTV transition
have now been addressed," he said.  "And this is especially timely because of
the FCC-mandated rollout of millions of large-screen HDTV receivers with
integrated over-the-air tuners beginning this summer.
    "With indoor reception now more viable, broadcasters need to examine their
current transmitting power levels to assure that they deliver an adequate
signal inside the home, and consumer electronics manufacturers need to ensure
that breakthrough technologies such as this are available in the market,"
Ostroff said.
    The informal joint field tests, conducted last month in Baltimore by
Sinclair and Zenith, involved testing reception at sites Sinclair had
previously identified as having difficult multipath conditions.  Many of these
sites did not have successful reception with early generations of receivers
investigated by Sinclair.
    Sinclair said results of the new trials show dramatically improved
reception with the receiver built around a new DTV chip developed by LG
Electronics Inc., Zenith's parent company.  Specifically, the innovations in
the fifth-generation integrated circuit allow it to lock onto signals in
severe multipath environments even when the ghosts have long delays or are
larger than the main signal. (Earlier-generation receivers with time domain
equalizers were unable to handle these signal conditions).
    Data was collected from multiple DTV stations at numerous sites, including
parking garages and sidewalk locations, many without direct line-of-sight to
the transmitter.  Simple indoor antennas were used to explore the improvements
that have been made in indoor reception and ease-of-use in moderate and strong
signal areas.
    When the fifth-generation receiver is introduced by LG Electronics
(http://www.lgusa.com) in digital HDTV receivers later this summer, customers
will experience the ability to tune multiple digital channels on simple indoor
antennas without having to change the orientation of the antenna.  The fifth-
generation ATSC chipset is tightly integrated with the tuner allowing greater
cost savings.

    Sinclair Broadcast Group, Inc., one of the largest and most diversified
television broadcasting companies, owns and operates, programs or provides
sales services to 62 television stations in 39 markets.  Sinclair's television
group includes FOX, WB, ABC, CBS, NBC and UPN affiliates and reaches
approximately 24 percent of all U.S. television households.  For more
information, please visit Sinclair's website at http://www.sbgi.net.


SOURCE Sinclair Broadcast Group, Inc.

Web Site: http://www.sbgi.net
Company News On Call: Company News On-Call:
http://www.prnewswire.com/comp/110203.html

-- 

Regards,
Mark A. Aitken Director, Advanced Technology

***********************************
Sinclair Broadcast Group
10706 Beaver Dam Road
Hunt Valley, MD 21030
Business TEL: (410) 568-1535
Business MOBILE: (443) 677-4425
Business FAX: (410) 568-1580
E-mail: maitken@xxxxxxxxxx
Text PAGE: page.maitken@xxxxxxxxxx
www.newscentral.tv
www.sbgi.net
===================================

" Never talk defeat. Use words like
hope, belief, faith, victory."
~ ~ Norman Vincent Peale ~ ~

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