[SKRIVA] Tarzan miljökämpe i nya böcker

From: Ahrvid Engholm <ahrvid@xxxxxxxxxxx>
To: <skriva@xxxxxxxxxxxxx>
Date: Tue, 13 Apr 2010 10:38:01 +0200
Utdrag från en press-release:

 

"A New Eco-Hero For The Playstation Generation As Tarzan Returns To 
His Roots In New Books
 
Since he first swung onto the world stage in 1912 the bare-chested, 
savage yet principled character of Tarzan has struck a chord with 
generation after generation as he fights to protect the jungle, its 
resources and its inhabitants. Now, almost a hundred years later, a 
partnership between the Edgar Rice Burroughs estate and one of 
Britain's hottest writers is set to bring Tarzan the Eco Warrior to 
the PlayStation generation, with a new series of Tarzan novels.
"We've seen plenty of examples of literary brands being reinvented by 
new writers anxious to engage new young audiences, but it can be 
dangerous territory" said branding expert KD Adamson. "However, in 
the case of Tarzan there's no search for a new angle: he's been 
saving the planet for nearly a hundred years. On this occasion it's a 
question of the audience catching up with Tarzan rather than the 
other way around."
 The power of a global brand isn't an absolute guarantee of success 
and before committing to the new series, the first of which 'Tarzan, 
The Greystoke Legacy' is set to appear in 2011, the Edgar Rice 
Burroughs Estate looked carefully for an author who could match the 
vivid storytelling which originally brought Tarzan to life and 
inspired millions including environmentalist Jane Goodall.
 Andy Briggs, whose credits include the highly successful 'Hero.com 
and Villain.net' book series, now in negotiation for an animated TV 
series, and a string of scriptwriting credits for the likes of Disney 
and Paramount Pictures has already been involved with iconic 
franchises such as Highlander and Judge Dredd. For him, the character 
of Tarzan and his beliefs are ripe for re-booting. Tarzan remains the 
iconic hero, the man raised by apes and protector of the wild but in 
the 21st century he is edgier and more feral.
 "Tarzan has more perils to face now: warring rebels, poaching of 
endangered animals, illegal logging and the decline of the 
environment are all issues that resonate with younger audiences" 
explains Andy. "He combines untamed savagery and power with a deep 
morality and love for the environment which genuinely speaks to them, 
as does the perennial love story of Tarzan and Jane, although Jane 
now carries an iPod."...

"We will have the first chapters ready shortly 
and will be presenting them to publishers at the London Book Fair in 
a couple of week's time."

 

--Ahrvid

 

Ps. Bland andra författare där efterlevande eller kanske t o m författaren 
själd utsett mer eller mindre officiella fortsättare av populära bokserier har 
vi t ex: Douglas Adams, Arthur Conan Doyle, Isaac Asimov, Rex Stout (och säkert 
fler, men det var vad jag kom på i hastigheten).

--
ahrvid@xxxxxxxxxxx / Gå med i SKRIVA - för författande, sf, fantasy, kultur 
(skriva-request@xxxxxxxxxxxxx, subj: subscribe) YXSKAFTBUD, GE VÅR WCZONMÖ 
IQ-HJÄLP! (DN NoN 00.02.07)


                                          
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[SKRIVA] Tarzan miljökämpe i nya böcker

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