[rollei_list] Re: AW: 2.8F 50th anniversary FX special edition
- From: CarlosMFreaza <cmfreaza@xxxxxxxxx>
- To: rollei_list@xxxxxxxxxxxxx
- Date: Tue, 24 May 2011 16:35:16 -0300
While a digital back for the Rollei TLR would be possible for a
technical point of view, the necessary investment to develop it or to
adapt an existent one and/or the tooling cost to adapt a current FX to
a digital back is not within the market reality today. The TLR could
lose some of the advantages it has as MF film camera using a MF
digital back with full size sensor. These sensors are rectangular and
the TLR was designed from almost any point of view for the square
format, it would be necessary to add some kind of square mask for the
sensor, this way the image losing size in pixels regarding others MF
digital cameras. MF sensors are expensive and if you add the camera
body and lenses production cost they would be very expensive cameras.
In fact small format SRLD cameras performance is very close regarding
the MF digital cameras and the difference for the image format is not
so clear like for film formats. I could add other similar
considerations.
In the other hand, classic film cameras like the Rolleiflex TLR have a
market niche in rich people: collectors, old pro or advanced amateurs
preferring film or at least to have an option for film among their
digital equipment, some film era nostalgics and a few youngs wanting
to know about film use in the digital era; BTW this is a marginal
market and the number of cameras to be manufactured is according the
scarce demand increasing the camera price. Rollei already developed a
very advanced and hybrid platform, the Hy6.
DHW is trying to keep the German tradition for fine mechanics
manufacturing the TLR and Rollei 35, the global cameras market is for
digital products today and then they need to look for the people still
wishing high quality film cameras with money enough to pay special
editions.
Carlos
2011/5/24 <Dirk-Roger.Schmitt@xxxxxx>:
> Hu Hu,
>
> limited stock of 88 items.........
>
> Very promising!!!!
>
> I would prefer a 2,8 F with all mechanics and a full size digital sensor.
> Keep the optical viewfinder and integrate a digital screen on the back.
>
> Why the hell, nobody is able to produce something like that?
>
>
> Dirk
>
>
>
> -----Ursprüngliche Nachricht-----
> Von: rollei_list-bounce@xxxxxxxxxxxxx
> [mailto:rollei_list-bounce@xxxxxxxxxxxxx] Im Auftrag von CarlosMFreaza
> Gesendet: Montag, 23. Mai 2011 16:45
> An: rollei_list@xxxxxxxxxxxxx
> Betreff: [rollei_list] 2.8F 50th anniversary FX special edition
>
> DHW Rollei representative for Hong Kong and some other countries in Asia has
> a new distributor in Beijing; last April DHW CEO Hans Hartje travelled to
> China to show a Rolleiflex FX special edition prototype for a series
> dedicated to celebrate the Rolleiflex 2.8F (manufactured from 1960) 50th
> anniversary:
>
> http://livecoal.com.hk/blog/events-2-2/the-50th-anniversary-edition-classic-rolleiflex-2.8f-now-available/
>
> Carlos
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