[ratpack] Re: Pricing
- From: "Larry Knight" <Larry.Knight@xxxxxxxxxxx>
- To: <ratpack@xxxxxxxxxxxxx>
- Date: Fri, 6 Nov 2009 10:20:49 -0700
I think Paul is an excellent Marketer and I usually listen to him when
it comes to selling. I know I have tended to back away from the selling
side from time to time, it seems to sap some of the pure enjoyment of
the photography for me (and Paul too if I remember our discussions). I
usually like to scale my price based on (and here comes a couple of big
words for me, from my college marketing classes) market segmentation.
Some of my customers are Porsche 944 and Miata owners and they will not
pay $50 for 10 shots. However, Porsche 997 drivers don't bat an eye at
whatever you tell them. Ray is the best at this stuff.
Larry
From: ratpack-bounce@xxxxxxxxxxxxx [mailto:ratpack-bounce@xxxxxxxxxxxxx]
On Behalf Of Michael Wells
Sent: Friday, November 06, 2009 9:16 AM
To: ratpack@xxxxxxxxxxxxx
Subject: [ratpack] Re: Pricing
Yeah the guy in the black Vette wants both prints and a cd, now that I
look at all the pics I have of the Vette I actually have 44 shots of the
car and the driver in the parking lot. So with that many shots I think I
can justify $50 for a CD.
Thanks for the input.
Michael
On Fri, Nov 6, 2009 at 8:24 AM, PAUL W WATSON <TSWATSON78@xxxxxxx>
wrote:
Pricing is one thing that we have struggled with. I usually charge
$75.00 for a cd with at least 50 pic's. I don't worry about releases,
etc.
The main legal problems come from selling prints of the pro teams at the
big races. It is ok to sell pic's of the team to the team but be
careful if you try and sell a ALMS, Nascar, Rolex race to a private
party.
It is different if you are working for a publication and have
credentials for that race and the publication prints your photo and pays
you the going rate.
I am guessing your customer is the guy with the Black Vette?
Wait and see what Lar and Ray say as they have more experience in this
matter than I do.
Lotsa luck.
Paul
----- Original Message -----
From: Michael Wells <mailto:mcwellsphoto@xxxxxxxxx>
To: ratpack@xxxxxxxxxxxxx
Sent: Thursday, November 05, 2009 9:23 PM
Subject: [ratpack] Pricing
The Rat Pack,
One of the drivers from Saturday's Lap Battle has asked for
prints so I just wanted to get a feel for pricing. He asked for a cd of
his pictures, there are only about 10-15 pics so I don't know how I
should price the cd. Do I include a release of the pics or should I not
worry about the legalities of copyrights and things like that? What do
ya'll think?
Michael
--
Michael Wells
MCWells Photography
mcwellsphoto@xxxxxxxxx
801-850-7279
--
Michael Wells
MCWells Photography
mcwellsphoto@xxxxxxxxx
801-850-7279
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