[opendtv] Re: Use their spectrum? Now that is a threat!

  • From: Bob Miller <bob@xxxxxxxxxx>
  • To: opendtv@xxxxxxxxxxxxx
  • Date: Sun, 06 Feb 2005 12:19:17 -0500

Tom Barry wrote:

>inline ...
>
>Craig Birkmaier wrote:
>
>  
>
>>>>How to get there from here is the big problem.
>>>>        
>>>>
>>>I disagree. Getting there from here is simply the arrival of a working
>>>and reasonably priced 8-VSB receiver. LG's 5th gen will work.
>>>      
>>>
>>Technology FOLLOWS business decisions, it does not lead them.
>>
>>    
>>
>It does both.  There is both a supply side and a demand side to business 
>decisions.  Management wants to produce what they can sell to customers 
>and these decisions are based upon the demand side.  This is mostly all 
>that marketing people see.  But there is also a supply side of 
>technology management decisions that somewhat comes out of engineering.
>
>Often this is seen as a negative force that just says "Oh, we can't do 
>that'.  But it is the supply side of technology that determines which 
>products can be effectively produced and which can't.   Since customers 
>don't even always know which technology solutions may be possible the 
>often won't ask specifically for some possible product until it is 
>obvious.  However they (and marketing departments) will ask for Dilbert 
>type scenarios that are beyond current possibilities.  I've often used 
>the analogy that it could be proven there is a demand for anti-gravity 
>or flying cars, but a small problem in the implementation.
>
>But once there is a proven design then you can start matching it to 
>demand.  I had previously taken the news of the Zenith 5'th gen chip 
>tests at Mark's as a sign of this.
>
>  
>
>>If the FCC decided next week to "let the market decide" on modulation 
>>- the original Sinclair proposal - nothing would change.
>>
>>    
>>
>
>Can't argue, probably still true at this point.
>
>  
>
>>If you can create a viable mechanism, by which existing broadcast 
>>licensee's can migrate to a new infrastructure for multi-channel  FTA 
>>broadcasting, then the right business decisions will be made, which 
>>will result in the choice of the best technology to reach the maximum 
>>number of homes...reliably!
>>
>>    
>>
>The transition is far enough along that cheap ATSC STB's (5'th gen) that 
>worked with set top antennas would probably be enough to push it over 
>the edge and get it all rolling very soon.  This would open up the 
>various possibilities for OTA being a business, at least assuming we can 
>make the multi-must-carry fantasies go away.
>
>But it relies on new technology that is not being sold yet.  Otherwise 
>the HDTV transition is probably just a transition to nicer cable 
>pictures (which is coming along just fine).
>
>- Tom
>
>  
>
>>Regards
>>Craig
>>
Found a LG 5th gen based manufacturer with prototypes. Am trying to get 
one for testing.

Bob Miller

BTW Good book
http://samharris.org/
 THE END OF FAITH
"A must read for all rational people."
 
 
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