Sony Opens First U.S. QUALIA Store in New York City - Sep 22, 2004 08:01 PM (PR Newswire) Madison Avenue Venue Offers Cutting Edge Products Including Two New Televisions NEW YORK, Sept. 22 /PRNewswire/ -- In an effort to create a unique, personalized shopping experience for its QUALIA(TM) line of products, Sony Electronics today celebrated the grand opening of its first QUALIA store in the U.S. The Manhattan location of QUALIA New York features a concierge at the entrance to the store and appointment-driven, one-on-one product demonstrations with retail consultants. Situated within the Sony Style(R) store at 550 Madison Avenue between 55th and 56th Streets, the store opening featured the introduction of two televisions to be sold in the U.S. -- QUALIA 005 and QUALIA 006. QUALIA 005 is the world's first LCD flat-panel television equipped with a TRILUMINOS(TM) LED Backlight System. It produces exceptional color variation for a high quality picture that achieves full 1920x1080 HD resolution. QUALIA 006 is the first rear-projection TV with Sony(R) Silicon X-tal Reflective Display(TM) (SXRD) technology, which was originally introduced in the QUALIA 004 front projector. The new 70-inch micro-display is the industry's first rear projection set to achieve 1920x1080 HD resolution. The QUALIA New York store offers consumers a complete Sony experience at retail. A second QUALIA shop will open next month in the new Sony Style store at the Las Vegas Caesar's Forum Shops. ... - http://finance.lycos.com/home/news/story.asp?story=43800258 ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line.