NEWS> Gifts Received Through Microsoft May End Up Becoming the GATESKeeper

  • From: Gleason Sackmann <gleason@xxxxxxxxxxxxxxx>
  • To: NetHappenings <nethappenings@xxxxxxxxxxxxx>
  • Date: Tue, 11 Feb 2003 11:17:45 -0600

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Net Happenings - From Educational CyberPlayGround
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From: "David P. Dillard" <jwne@xxxxxxxxxxxxxxxxxxxxx>
Sent: Tue, 11 Feb 2003 11:51:30 -0500 (EST)

NEWS: Gifts Received Through Microsoft May End Up Becoming the GATESKeeper

Record labels can now create tracks on a CD that may be uploaded to a
computer media player using Windows software with Windows software
protections on that track against copying.

News: Software:
MS digital rights toolkit--a market grab?
By Joe Wilcox
Special to ZDNet News
February 3, 2003, 5:05 AM PT
<http://zdnet.com.com/2100-1104-983017.html>

Can Microsoft be trusted?

How music labels, Hollywood studios and consumers answer that question
could determine whether the software giant dominates digital media the way
it does Web browsers or desktop productivity applications, say analysts.

The Redmond, Wash.-based company is engaged in a tried-and-true tactic of
giving away highly valuable technology as a means of getting a foothold in
an emerging market. The strategy, which was instrumental in Microsoft's
victory in the so-called browser wars, is replaying in the digital media
market.

<snip>

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In mid-January, Microsoft unveiled a new toolkit that would let record
labels create music CDs containing, along with the normal tracks,
pre-ripped Windows Media versions suitable for uploading to a buyer's
MP3-type player or PC, but protected by Microsoft's digital rights
management (DRM) technology to prevent copying and swapping. The toolkit,
the DRM license and the use of the Windows Media Audio format is free for
the labels, despite Microsoft's $500 million investment developing what
many analysts regard as the best DRM technology available today.

"Windows Media, that whole division, is an investment," Rosoff said
"They're not making money on it, and they don't plan to make money on it."

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Full Story May Be Read at the URL Above.

Sincerely,
David Dillard Research Librarian
david@xxxxxxxxxxxxxxx
ECP RingLeader
http://www.edu-cyberpg.com/ringleaders/davidd.html
Temple University
(215) 204 - 4584
jwne@xxxxxxxxxxxxxxxx

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  • » NEWS> Gifts Received Through Microsoft May End Up Becoming the GATESKeeper