. INTERNET: Twitter Looks to Move into Mainstream Twitter Looks to Move into MainstreamAt its first Chirp conference, the firm reports rapid growth and tries to reassure developers alarmed by the announcement of new advertising initiatives.
By Jessica Guynn April 15, 2010 Los Angeles Times<http://www.latimes.com/business/ la-fi-twitter-sidebar15-2010apr15,0,2660675.story>
A shorter URL for the above link: <http://tinyurl.com/y42bmy6> Reporting from San FranciscoTwitter Inc., the fast-growing social network, said Wednesday that it has more than 105 million registered users, up more than 1,500% from a year ago, and is adding 300,000 users every day.
The staggering figures were unveiled by Biz Stone and Evan Williams, co-founders of the 4-year-old Internet company, at its inaugural developers conference, dubbed Chirp.
In addition to an explosion of users, Twitter is fielding 600 million search queries each day and users are sending out 55 million tweets a day, they said. Tweets are short messages of 140 characters or fewer.
San Francisco-based Twitter has evolved from a crude sketch on a piece of paper in 2006 to a breakaway pop-culture phenomenon (Ashton Kutcher's race against CNN for 1 million followers on Twitter) and crucial political force (unrest in Iran prompted the State Department to ask Twitter to cancel a planned outage).
"The open exchange of information has a positive impact on the world," Williams said.
Now the company is trying to figure out how to catapult Twitter into the mainstream by making it easier for people to sign up and use it.
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