. INDOOR GARDENING : URBAN GARDENING: Cookbook's Fresh Picks for Echo Park Cookbook's Fresh Picks for Echo Park 11:29 AM PT, July 15, 2010 Jessica Hundley Brand X Daily<http://www.thisisbrandx.com/2010/07/ cookbooks-fresh-picks-for-echo-park.html>
A shorter URL for the above link: <http://tinyurl.com/32dvypn>Marta Teegan is in the midst of whipping up apricot jam. The fruit is the current farmers market star a voluptuous, perfectly ripe and seductive mid-summer sweet and Teegan is gleefully having her way with it.
<snip>And she would know. Raised on a farm in the Caribbean and trained as a master gardener and chef, Teegan worked in various restaurants before founding L.A.'s Homegrown five years ago, where she creates edible gardens for high profile clients and offers open classes on urban gardening and cooking. Her first book, the aptly named Homegrown, was released by Rodale this spring and details the best ways to grow in small spaces. In a town of educated foodies, Teegan is the cream of the crop.
It's no surprise then that she would be inspired to fill the dearth of fresh and local produce and organic foods in her own adopted neighborhood of Echo Park. Alongside her partner, Robert Stelzner, Teegan is about to cut the ribbon on Cookbook, the first greengrocer this side of La Brea. Set to open in a space that formerly housed the urban jewelry store Han Cholo, Cookbook will occupy a spot in the cluster of shops that anchors the neighborhood's unique feel.
If you know Echo Park, you know Cookbook will not be your run-of-the-mill grocer. Instead of a sprawling MegaMart run rampant with high fructose corn syrups and artificial flavors, Cookbook will specialize in the food Teegan and Stelzner love to eat: freshly picked, locally grown and, as often as possible, organic.
<snip>We live in Echo Park and we wanted to do something in our own community, Teegan explains. We wanted to offer our neighbors fresh, seasonal, organic produce and foods and we also wanted to offer the farmers we knew another outlet to sell in.
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