[lit-ideas] Re: Canadian courts weigh drug-advertising changes...

  • From: John Wager <john.wager1@xxxxxxxxxxx>
  • To: lit-ideas@xxxxxxxxxxxxx
  • Date: Tue, 13 Jun 2006 08:45:22 -0500

John McCreery wrote:

In this connection, allow me to recommend Robert Kuttner (1996)
Everything for Sale: The Virtues and Limits of Markets. Chicago:
University of Chicago Press.

Kuttner builds a strong case for distinguishing between markets based
on the urgency of need and the buyer's ability to make rational
choices. . . .

What does he say about "education" as a product? It's a paradox: When one shops for "education," one is shopping for something which, BY DEFINITION, one is not qualified to shop for. Of course one can look for "markers" of education, or
markers of a good producer of education, by looking at rankings of colleges, but it is precisely because one does not know something that one is shopping for someone to teach them what they don't know.



--
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"Never attribute to malice that which can be explained by incompetence and ignorance." -------------------------------------------------
John Wager john.wager1@xxxxxxxxxxx
Lisle, IL, USA



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