[isapros] Re: Drive-by pharming

  • From: "Amy Babinchak" <amy@xxxxxxxxxxxxxxxxxxxxxxxxxx>
  • To: <isapros@xxxxxxxxxxxxx>
  • Date: Thu, 24 Jan 2008 09:32:49 -0500

It's for good and ill. What you get from marketing is only as good as
the questions they ask. And the answers they get can also be interpreted
in various ways. There was one really huge error in the early design of
EBS as a direct result of "marketing says this is what customers need".
(it has since been fixed) These things need to be run through the
reality checker before built into the design. This is a good use for
MVP's. We're great concept checkers.

-----Original Message-----
From: isapros-bounce@xxxxxxxxxxxxx [mailto:isapros-bounce@xxxxxxxxxxxxx]
On Behalf Of Jim Harrison
Sent: Wednesday, January 23, 2008 9:33 PM
To: isapros@xxxxxxxxxxxxx
Subject: [isapros] Re: Drive-by pharming

MS is a profit-based business.
If the marketing folks declare that ISA Server will sell meeeeeelions of
licenses if we'll just add something like the Japoofie Whiz-Bang
Firewall-like-thingy that CompAmWe sells for $1.298, then the feature
teams take that seriously.
If we spend too much time questioning the marketing data, they stop
providing it.
We can debate the value of that result separately, but this is how most
businesses operate, for good or ill...

-----Original Message-----
From: isapros-bounce@xxxxxxxxxxxxx [mailto:isapros-bounce@xxxxxxxxxxxxx]
On Behalf Of Amy Babinchak
Sent: Wednesday, January 23, 2008 5:43 PM
To: isapros@xxxxxxxxxxxxx
Subject: [isapros] Re: Drive-by pharming

I blame them for caving, not for creating the problem. I also frequently
disagree with the conclusions that Microsoft marketing come up with.

-----Original Message-----
From: isapros-bounce@xxxxxxxxxxxxx [mailto:isapros-bounce@xxxxxxxxxxxxx]
On Behalf Of Jim Harrison
Sent: Wednesday, January 23, 2008 7:39 PM
To: isapros@xxxxxxxxxxxxx
Subject: [isapros] Re: Drive-by pharming

I win!

I had an internal bet that it wouldn't be 48 hours before someone found
a way to blame MS for this problem.
I'm just saddened to say that it was Amy who won me the bet.
MS has built-in expectations in this case based on what the users ask
for.
The thing you have to remember is that there are oodles and gobs of
product designers who depend on the "marketing data" to design features
and in the SMB space, no one is more vocal than the wizard-challenged.
It's these folks who spend $1.298 on their "firewall" because it
supports UPnP (and it still burns).

Jim

-----Original Message-----
From: isapros-bounce@xxxxxxxxxxxxx [mailto:isapros-bounce@xxxxxxxxxxxxx]
On Behalf Of Amy Babinchak
Sent: Wednesday, January 23, 2008 4:02 PM
To: isapros@xxxxxxxxxxxxx
Subject: [isapros] Re: Drive-by pharming

Is there anyone who didn't think that UPNP and whatever Microsoft is
calling the new router config protocol was a bad idea? The worst part is
that it's probably here to stay. Microsoft has built-in an expectation
that routers are going to be configurable into SBS, HOME and EBS and has
wizards there to configure them. So you don't even have to write your
own code. Just alter the data that the server sends.



Amy



From: isapros-bounce@xxxxxxxxxxxxx [mailto:isapros-bounce@xxxxxxxxxxxxx]
On Behalf Of Jim Harrison
Sent: Wednesday, January 23, 2008 1:12 AM
To: isapros@xxxxxxxxxxxxx
Subject: [isapros] Drive-by pharming





http://www.networkworld.com/news/2008/012208-drive-by-pharming.html



Ain't that the kewlest thing yet...





Jim


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