[co_inspiracion] Fwd: [EQ] Marketing of foods high in fat, salt and sugar to children

From: Mario Parada <mario.parada@xxxxx>
To: co_inspiracion@xxxxxxxxxxxxx
Date: Thu, 20 Jun 2013 18:29:19 -0400
---------- Forwarded message ----------
From: Ruggiero, Mrs. Ana Lucia (WDC) <ruglucia@xxxxxxxx>
Date: 2013/6/20
Subject: [EQ] Marketing of foods high in fat, salt and sugar to children
To: EQUIDAD@xxxxxxxxxxxxxxxxx


** ** ** **

*Marketing of foods high in fat, salt and sugar to children:
update 2012–2013*

*
**WHO Regional Ofﬁce for Europe*

*****Copenhagen****, Denmark**** – June 2013

*

Available online at: http://bit.ly/19V3TwL

****

“….This publication provides information on the marketing of foods and
beverages to children and the changes that have occurred in the last
decade. It examines the evolution of marketing methods in parallel with
changes in media platforms, such as digital television, online marketing,
mobiles and smartphones, and social networking.
It reviews some of the recent policy approaches by WHO European Member
States to control such marketing to children, and provides a summary of
recent scientific evidence linking advertising and marketing to children’s
dietary behaviour….”

****

*Content:

*

Introduction ****

Developments in marketing opportunities ****

 TV ****

 New media ****

 Mobile marketing ****

 “Advergames”****

 Schools ****

 Sponsorships ****

 The role of parents****

Regulatory and self-regulatory action ****

 Rights and risks ****

 Latest developments in regulatory and self-regulatory action ****

 Gaps and weaknesses in current regulations: ****United Kingdom****experience
****

Research update ****

Narrative review ****

References

****

*KMC/2013/HSD
Twitter* *http://twitter.com/eqpaho* <http://twitter.com/eqpaho>

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[co_inspiracion] Fwd: [EQ] Marketing of foods high in fat, salt and sugar to children

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