multichannel.com
Comcast to Launch ‘Xfinity Stream’ App on Feb. 28
By: Jeff Baumgartner Follow @thebauminator
Comcast has set the February 28 launch of “Xfinity Stream,” a new app
that will succeed the Xfinity TV app and unify the customer's access to
content that is authorized for viewing in the home and out-of-home,
along with other features in common with the MSO's X1 video service on
set-top boxes.
The free app for iOS and Android smartphones and tablets and Web
browsers will allow Comcast pay TV subs to obtain full access to the
in-home TV service, as well as providing out-of-home access to more than
200 live channels, the ability to access and program their DVRs, and a
VOD library of about 40,000 titles.
That mix of add-ons and new features will bring an “X1-like experience”
on smartphones, tablets and laptops, Comcast said.
Comcast customers will be able to download the new app for iOS and
Android devices on Feb. 28, and those with the latest version of the
Xfinity TV app already installed will see it transition to the new app
via an update at the end of the month.
Comcast has been asked how this new app related to Stream TV, a new
slimmed-down, in-home IPTV service bundle for mobile devices that’s
being used as a save tactic and to target cord-cutters, and being tested
in Comcast's Boston and Chicagoland markets.
RELATED: Comcast: Stream TV Is Not ‘OTT’Update: A Comcast official said
the company still expects to roll out the in-footprint Stream TV package
nationally later this year, though it will likely be rebranded to help
provide some clarify between the new Xfinity Stream app and the name of
the slimmed-down TV service package. However, customers who sign on for
that soon-to-be-rebranded package will use the Xfinity Stream app to
access their subscriptions.
“We’re focused on creating the best entertainment experiences across
platforms and continuing to give Xfinity TV customers more choice in
how, when and where they access their content,” said Matt Strauss,
executive vice president and general manager, video and entertainment
services at Comcast Cable, said in a statement. “With the Xfinity Stream
app, we are giving customers access to the best content in and out of
the home with a growing list of advanced features and capabilities that
make the mobile experience nearly identical to the cable experience they
enjoy at home.”
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