Dear Members of Website Users Group Steering Committee: As our committee decided last fall, the second website users group session for the year will be on the topic of Web Content. It will be held on Thursday, February 19th, and Morry Galonoy and his colleague, Andrea Moed, will be our presenters. We would appreciate if you would review the draft of the flyer/registration form below and get back to us as soon as possible if you have any comments or suggestions--either about flyer or about the program itself. We would like to send these out to our agencies by the end of this week or early next week. (Note that this draft is just a mock-up...the links are not actually operational). Thanks, as always, for your involvement in this program. and we will look forward to seeing you on the 19th of February. Regards, Sally Kaplan and Suzanne Kronfeld UJA-Federation of New York WEBSITE USERS GROUP PROGRAM THE ABCs OF WRITING FOR THE WEB Techniques for Writing Effective Copy for your Website Thursday, February 19, 2004 2:30 - 4:30 p.m. UJA-Federation 130 East 59th Street Click <http://www.ujafedny.org/site/R?i=IdX3gcLZEfHLD9vZkw9xAw..> here to register online You have probably wondered whether the content on your organization's website is inviting, readable, and effective. This workshop will address the basics of creating user-friendly web content, including: · Encouraging people to read the information on your web pages · Making the content clear, concise, and readable · Adapting information from brochures, newsletters, and other materials to your website · Tips and techniques for creating effective copy, including "chunking", stylistic additions, and use of links Following the large group presentation, we will break out into smaller groups, each led by a website professional, in which you will receive feedback, ideas, and suggestions about your agency's web content. Presenters: Morry Galonoy is principal of Litchinut, a design studio specializing in user-centered design. He is the founding director of Web Producers Organization and an adjunct faculty member at Parsons School of Design and New School University. He holds a masters degree in Interactive Telecommunications from New York University and a bachelors in Corporate Communication from the University of Baltimore. Andrea Moed is a designer, writer and consultant specializing in site-specific and location-centric media for the web and wireless devices. Recent clients have included the Prospect Park Audubon Center, the Prospect Park Alliance, the Wi-Fi Salon and the Usable Products Company. Andrea has a master's degree from NYU's Interactive Telecommunications Program and teaches at the Parsons School of Design. Her writing on design and technology has appeared in I.D., Print, Metropolis, ACM Interactions and many other publications. UJA-Federation Network Website Users Group Steering Committee: Bernie Kosberg, Chair, Stephen Carl, Michael Davis, Jason Gitlin, Morry Galonoy, David Hollander, Sally Kaplan, Karen Kolodny, Suzanne Kronfeld, Jason Selss, and Sandy Williams. RSVP BY: February 6, 2004 Fee: $10 per person Click <http://www.ujafedny.org/site/R?i=CveHzQWxbnvLD9vZkw9xAw..> here to register online. For further information, please contact: Sally Kaplan kaplans@xxxxxxxxxxxx <http://www.ujafedny.org/site/R?i=OoJ3wR8zKhzLD9vZkw9xAw..> or 212-836-1203 Suzanne Kronfeld kronfelds@xxxxxxxxxxxx <http://www.ujafedny.org/site/R?i=UO1JYFj5Hh3LD9vZkw9xAw..> or 212-836-1229. This Website Users Group session is open to affiliated agencies in the UJA-Federation network and is part of an ongoing, effort to provide opportunities for continuous exchange of information and ideas, collaborative efforts, and cooperative learning. Unsubscribe <http://www.ujafedny.org/site/CO?i=d2y-nmLoqCsYIexu6UOIqY8uFizeWeKm> from receiving e-mail, or change your e-mail preferences. <http://www.ujafedny.org/site/PixelServer?j=PVW6-G-cN8bLD9vZkw9xAw..> UJA-Federation cares for those in need, rescues those in harm's way, and renews and strengthens the Jewish people in New York, in Israel, and around the world. To send a message to the group simply send email to wugsteering@xxxxxxxxxxxxxx To respond to an already posted message, simply hit reply. To unsubscribe from this list, send an email to wugsteering-request@xxxxxxxxxxxxx with 'unsubscribe' in the Subject field. **Please note**: Online, searchable archives of our list postings are available at http://www.freelists.org/archives/wugsteering Each list's archive is automatically updated as new messages come in. There's a FAQ at http://www.freelists.org/help/faq.html if you have any questions about this list.