[TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?

  • From: "Al L" <alleathe@xxxxxxxxxxx>
  • To: <techassist@xxxxxxxxxxxxx>
  • Date: Thu, 22 Dec 2005 15:36:51 -0500

Location is very important,I can tell you. But I am selling, moving, and 
plan to cherry pick my way into retirement,or the "home". I need to get the 
word out, and there is very little competition. People save stuff when they 
can't find a shop on every corner.

Al's TV
Al Leatherman
973-361-5796
----- Original Message ----- 
From: "Larry" <schntv@xxxxxxxxxxxx>
To: <techassist@xxxxxxxxxxxxx>
Sent: Thursday, December 22, 2005 1:42 PM
Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?


> my only question would be, were these old customers just using
> the discount, or did it bring in new customers.
> Over the years, i have advertised and tried most ideas my
> newspaper rep suggested.
> I have been very disappointed in advertising effect for me.
> the best thing i did, was move to a busy street, professional
> business front. wish i had done this 20 years ago, it must
> have doubled my business.
> location, location, location
> Larry
>
>
> Christopher Barnak wrote:
>
>> I use to put a small Ad in the local section on the newspapers every
>> month
>> when I was in business. I offered "10% off with this coupon". I also
>> would
>> put in it "Never Expires" in it also. And "Show coupon only AFTER you
>> get
>> an estimate for repairs". The coupon worked better than I thought it
>> was ,
>> because I did not see many at first. But many people (alot of women)
>> would
>> put them in there little coupon index and when something broke, they
>> would
>> bring it to me because of the coupon. Some were 3 years old or more
>> according
>> to the customers.
>> Chris Barnak
>> Norfolk Public Schools
>>
>>
>>
>>>>>alleathe@xxxxxxxxxxx 12/22/05 10:25 AM >>>
>>
>> Good post. Does anybody have the Cahunas to cancel Yellow Pages,and run
>> a
>> nice ad every week in some different newspaper?Maybe offer a coupon
>> good for
>> a month, or indefinitely? I think I will try one of the mail out coupon
>>
>> deals soon.
>>
>> Al's TV
>> Al Leatherman
>> 973-361-5796
>> ----- Original Message ----- 
>> From: "Robert McPherson" <rm502@xxxxxxxxxxxxx>
>> To: <techassist@xxxxxxxxxxxxx>
>> Sent: Thursday, December 22, 2005 10:07 AM
>> Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?
>>
>>
>>
>>>I agree that the Yellow Pages is not a satisfactory method of
>>
>> advertising
>>
>>>anymore.  The Yellow Pages is expensive for the size of ad you get,
>>
>> you
>>
>>>have
>>>no control over the geographic area that you are reaching, it is a
>>
>> year
>>
>>>before you can revise your ad to reflect changes in your business,
>>
>> and
>>
>>>since
>>>there are so many competitive "Yellow Pages" published by other
>>>companies -
>>>the customer owns several directories and could miss your ad in the
>>
>> "Real
>>
>>>Yellow Pages"
>>>
>>>Customer Referals, referals from other shops that are overloaded or
>>
>> don't
>>
>>>service a particular brand or type of item, Weekly newspapers, and
>>
>> direct
>>
>>>mail flyers are a better way.  Also, I am seriously thinking about
>>>advertising on Google.  I've heard it is quite reasonable and a
>>
>> search for
>>
>>>"TV Repair" from a particular geographic area can bring up a right
>>
>> side of
>>
>>>the Google page ad bought from them.
>>>
>>>Robert McPherson
>>>Computer & Television Service
>>>1322 Durrett Lane Louisville, KY 40213
>>>Telephone (502) 367-9324 Cellphone (502) 298-6997
>>>Email  rm502@xxxxxxxxxxxxx
>>>
>>>----- Original Message -----
>>>From: "tvservice" <tvservice@xxxxxxxxxxxxx>
>>>To: <techassist@xxxxxxxxxxxxx>
>>>Sent: Thursday, December 22, 2005 9:41 AM
>>>Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop?
>>>
>>>
>>>Best: word of mouth
>>>Next best: manufacterer referrals
>>>Worst: yellow pages/phone book
>>>
>>>Robert
>>>tvservice@xxxxxxxxxxxxx
>>>H & H Electronics Inc
>>>http://supertek.igniteinc.biz
>>>
>>>----- Original Message -----
>>>From: "William E Miller" <prototech@xxxxxxx>
>>>To: <techassist@xxxxxxxxxxxxx>
>>>Cc: <repair@xxxxxxxxxxxxxxx>
>>>Sent: Wednesday, December 21, 2005 10:52 PM
>>>Subject: [TechAssist] Off-Topic: How Do You Advertise Your Shop?
>>>
>>>
>>>
>>>>Feel free to take this to private e-mail (and I can summarize) if
>>
>> you
>>
>>>>lik=
>>>>e,
>>>>but I'm wanting to get your input on advertising.
>>>>
>>>>What has been your most effective advertising medium / venue?
>>>>
>>>>What has been your least effective advertising medium / venue?
>>>>
>>>>Any horror stories?
>>>>
>>>>Any slick tricks you've discovered?
>>>>
>>>>This should be interesting! *grin*
>>>>
>>>>
>>>>William E. Miller, ASEET
>>>>prototech@xxxxxxx
>>>>Indiana USA
>>>>
>>>>
>>>>
>>
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>
> -- 
> Schneider TV & Electronic Inc.
> 5415 N. Wooster ave.
> Dover, Ohio 44622       www.geocities.com/schntv2000/
> 330-343-0768         FCC. first class & Extra class K8WLY
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