my only question would be, were these old customers just using the discount, or did it bring in new customers. Over the years, i have advertised and tried most ideas my newspaper rep suggested. I have been very disappointed in advertising effect for me. the best thing i did, was move to a busy street, professional business front. wish i had done this 20 years ago, it must have doubled my business. location, location, location Larry Christopher Barnak wrote: > I use to put a small Ad in the local section on the newspapers every > month > when I was in business. I offered "10% off with this coupon". I also > would > put in it "Never Expires" in it also. And "Show coupon only AFTER you > get > an estimate for repairs". The coupon worked better than I thought it > was , > because I did not see many at first. But many people (alot of women) > would > put them in there little coupon index and when something broke, they > would > bring it to me because of the coupon. Some were 3 years old or more > according > to the customers. > Chris Barnak > Norfolk Public Schools > > > >>>>alleathe@xxxxxxxxxxx 12/22/05 10:25 AM >>> > > Good post. Does anybody have the Cahunas to cancel Yellow Pages,and run > a > nice ad every week in some different newspaper?Maybe offer a coupon > good for > a month, or indefinitely? I think I will try one of the mail out coupon > > deals soon. > > Al's TV > Al Leatherman > 973-361-5796 > ----- Original Message ----- > From: "Robert McPherson" <rm502@xxxxxxxxxxxxx> > To: <techassist@xxxxxxxxxxxxx> > Sent: Thursday, December 22, 2005 10:07 AM > Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop? > > > >>I agree that the Yellow Pages is not a satisfactory method of > > advertising > >>anymore. The Yellow Pages is expensive for the size of ad you get, > > you > >>have >>no control over the geographic area that you are reaching, it is a > > year > >>before you can revise your ad to reflect changes in your business, > > and > >>since >>there are so many competitive "Yellow Pages" published by other >>companies - >>the customer owns several directories and could miss your ad in the > > "Real > >>Yellow Pages" >> >>Customer Referals, referals from other shops that are overloaded or > > don't > >>service a particular brand or type of item, Weekly newspapers, and > > direct > >>mail flyers are a better way. Also, I am seriously thinking about >>advertising on Google. I've heard it is quite reasonable and a > > search for > >>"TV Repair" from a particular geographic area can bring up a right > > side of > >>the Google page ad bought from them. >> >>Robert McPherson >>Computer & Television Service >>1322 Durrett Lane Louisville, KY 40213 >>Telephone (502) 367-9324 Cellphone (502) 298-6997 >>Email rm502@xxxxxxxxxxxxx >> >>----- Original Message ----- >>From: "tvservice" <tvservice@xxxxxxxxxxxxx> >>To: <techassist@xxxxxxxxxxxxx> >>Sent: Thursday, December 22, 2005 9:41 AM >>Subject: [TechAssist] Re: Off-Topic: How Do You Advertise Your Shop? >> >> >>Best: word of mouth >>Next best: manufacterer referrals >>Worst: yellow pages/phone book >> >>Robert >>tvservice@xxxxxxxxxxxxx >>H & H Electronics Inc >>http://supertek.igniteinc.biz >> >>----- Original Message ----- >>From: "William E Miller" <prototech@xxxxxxx> >>To: <techassist@xxxxxxxxxxxxx> >>Cc: <repair@xxxxxxxxxxxxxxx> >>Sent: Wednesday, December 21, 2005 10:52 PM >>Subject: [TechAssist] Off-Topic: How Do You Advertise Your Shop? >> >> >> >>>Feel free to take this to private e-mail (and I can summarize) if > > you > >>>lik= >>>e, >>>but I'm wanting to get your input on advertising. >>> >>>What has been your most effective advertising medium / venue? >>> >>>What has been your least effective advertising medium / venue? >>> >>>Any horror stories? >>> >>>Any slick tricks you've discovered? >>> >>>This should be interesting! *grin* >>> >>> >>>William E. Miller, ASEET >>>prototech@xxxxxxx >>>Indiana USA >>> >>> >>> > > -------------------------------------------------------------------------- > >>--- >> >>>This Email List is accessible to the general public through search >> >>engines. Remove: http://www.tech-assist.org/remove.htm >> >>>Set Vacation >> >>mailto:ecartis@xxxxxxxxxxxxx?subject=set%20techassist%20vacation >> >>>Lost Password: http://www.tech-assist.org and select "Login > > Problems?". > >>>Email Archives: //www.freelists.org/archives/techassist/ >> >> > ---------------------------------------------------------------------------- > >>- >>This Email List is accessible to the general public through search >>engines. >>Remove: http://www.tech-assist.org/remove.htm >>Set Vacation >>mailto:ecartis@xxxxxxxxxxxxx?subject=set%20techassist%20vacation >>Lost Password: http://www.tech-assist.org and select "Login > > Problems?". > >>Email Archives: //www.freelists.org/archives/techassist/ >> >> >> > > ----------------------------------------------------------------------------- > >>This Email List is accessible to the general public through search >>engines. Remove: http://www.tech-assist.org/remove.htm >>Set Vacation >>mailto:ecartis@xxxxxxxxxxxxx?subject=set%20techassist%20vacation >>Lost Password: http://www.tech-assist.org and select "Login > > Problems?". > >>Email Archives: //www.freelists.org/archives/techassist/ >> > > > > ----------------------------------------------------------------------------- > This Email List is accessible to the general public through search > engines. Remove: http://www.tech-assist.org/remove.htm > Set Vacation > mailto:ecartis@xxxxxxxxxxxxx?subject=set%20techassist%20vacation > Lost Password: http://www.tech-assist.org and select "Login > Problems?". > Email Archives: //www.freelists.org/archives/techassist/ > ----------------------------------------------------------------------------- > This Email List is accessible to the general public through search engines. > Remove: http://www.tech-assist.org/remove.htm > Set Vacation mailto:ecartis@xxxxxxxxxxxxx?subject=set%20techassist%20vacation > Lost Password: http://www.tech-assist.org and select "Login Problems?". > Email Archives: //www.freelists.org/archives/techassist/ > > -- Schneider TV & Electronic Inc. 5415 N. Wooster ave. Dover, Ohio 44622 www.geocities.com/schntv2000/ 330-343-0768 FCC. first class & Extra class K8WLY ----------------------------------------------------------------------------- This Email List is accessible to the general public through search engines. 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