[tcb] Re: Thinking Small
- From: Julie <julie.hey.ho.lets.go@xxxxxxxxx>
- To: "tcb@xxxxxxxxxxxxx" <tcb@xxxxxxxxxxxxx>
- Date: Sat, 5 Jan 2013 23:16:46 -0600
Sounds good. Thanks for the tip.
On Jan 3, 2013, at 8:38 PM, sammie smith <bugcollections@xxxxxxxxxxxxx> wrote:
> Received as a Christmas gift Thinking Small by Andrea Hiott-Random House.
> Great addition to the library of any VW lover. Not so much a read about the
> car itself as a look at the philosophy, economics, and the various underlying
> factions and factors that led to the development and ultimate success of the
> car.
>
> Has a lot of insight into the inner workings of four people who had a great
> deal of influence on the life, times, and success of the VW: Porsche,
> Hitler, Nordoff, and Bernbach (lead partner in the ad firm of DDB-the VW
> ads); as well as a lot of other people closely related to the life of the
> beetle.
>
> You will know more about philosophy, economics, history, art and politics
> after you read the book than you did before.
>
> Lists for $26 hardback but have seen it on the web for $17-$18.
>
>
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