[tabi] Re: StarMetro Online Purchase of 31-Day Fare Card
- From: ericamccaul@xxxxxxxxxxxx
- To: tabi@xxxxxxxxxxxxx
- Date: Fri, 10 Jun 2011 08:50:34 -0400 (EDT)
You can bet that the number of bus patrons who have consistent access to BOTH
a credit card AND internet access is indeed quite low-- I'm going to go out on
a limb and say it's less than 60%. Subtract from that those who don't feel
comfortable making online purchases, and I bet you see another 10% drop.
Students-- the group who probably as a whole have the most access and comfort
with this arrangement-- won't have to worry with fares, of course, since they
can just show their student IDs.
Of course, for anyone who is entitled to use the reduced fare, the 31-day pass
really doesn't make economic sense, unless you do WAY more than go to work 5
days a week and run an errand each weekend.
Erica
-----Original Message-----
From: Chip Orange <Corange@xxxxxxxxxxxxxxx>
To: tabi <tabi@xxxxxxxxxxxxx>
Sent: Thu, Jun 9, 2011 5:56 pm
Subject: [tabi] Re: Fw: City of Tallahassee News Release - StarMetro Offers
Online Purchase of 31-Day Fare Card
I wonder if there's going to be any way to purchase a fare card,
after C.K. Steel is closed, a fare card without having to pay these additional
processing fees (and also having to possess a credit card)?
?
I wonder how many of Star Metro's riders don't own a credit card?
?
Chip
?
From: tabi-bounce@xxxxxxxxxxxxx [mailto:tabi-bounce@xxxxxxxxxxxxx]
On Behalf Of Lynn Evans
Sent: Wednesday, June 08, 2011 12:38 PM
To: tabi@xxxxxxxxxxxxx
Subject: [tabi] Fw: City of Tallahassee News Release - StarMetro Offers
Online Purchase of 31-Day Fare Card
FYI
?
----- Original Message ----- From: City of Tallahassee
To: evans-lynn@xxxxxxxxxxx
Sent: Wednesday, June 08, 2011 11:58 AM
Subject: City of Tallahassee News Release - StarMetro Offers Online
Purchase of 31-Day Fare Card
StarMetro Offers Online Purchase of 31-Day Fare
Card
Today, StarMetro launches a new application that will allow customers
to purchase a 31-day fare card online with a credit card.
"Currently, customers must purchase fare cards at C.K. Steele Plaza
or StarMetro's main offices off of Appleyard Drive; in addition,
customers must have cash to purchase that fare card," said Ron Garrison,
executive director of StarMetro. "By employing this new application, we
will make purchasing StarMetro fare more convenient for our
customers."
In order to purchase a 31-day fare card online, customers must first
register for an account. Through a secure provider, the customer must
submit personal information. Once the customer establishes an account,
he/she may be able to use a credit card to purchase the 31-day fare
card. The initial purchase of a 31-day fare card online will total
$43.75. This total includes a $3.00 service charge, which is applied to
the purchase of all new reloadable fare cards, and a $2.75 processing
fee. Within three to five days, the customer should receive their fare
card in the mail.
During the registration process, customers may choose to execute the
automatic reload function, which simply reloads the fare card every 31
days. This reload will total $40.75; all subsequent reloads will total
this amount, which includes the fare of $38.00 plus the $2.75 processing
fee. If a customer chooses not to execute the automatic reload
feature, then that customer will receive an email expiration notice
within five days of the expiration.
"In the future, we hope to offer more than just our 31-day fare card
online," Garrison said.
The StarCard will also allow customers to access information about
StarMetro's partners via a quick response, or QR, code displayed on the
back of the card.
For information, please contact StarMetro at 891-5200 or visit
Talgov.com/starmetro. Other ways to view information include liking
StarMetro's official Facebook page at Facebook.com/starmetrotransit
and following StarMetro's official Twitter page at
Twitter.com/ridestarmetro.
Contact: Brian Waterman, StarMetro Planning Administrator,
891-5564; or Heather Teter, StarMetro Marketing Specialist, 891-5206
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