[sotd] 2011 Christmas Price Index [December 16, 2011]
- From: "Site of the Day" <amholm@xxxxxxxxxxx>
- To: sotd@xxxxxxxxxxxxx
- Date: Fri, 16 Dec 2011 10:13:39 -0400
Site of the Day for Friday, December 16, 2011
2011 Christmas Price Index
Today's site, from PNC Wealth Management, offers their 28th annual festive
round-up
of the costs for those eccentric gifts in that traditional favorite, "The 12
Days
of Christmas". Gentle Subscribers will find another exuberant presentation
demonstrating the perennial appeal of those five golden rings and how markets
are
responding to demand.
"The PNC Christmas Price Index shows the current cost for one set of each of the
gifts given in the song 'The Twelve Days of Christmas'. It began 28 years ago
when
the chief economist at PNC Bank decided to figure out how much it would cost to
buy
each of the gifts. Little did he know, he was starting an economic tradition
that
continues to this day." - from the website
A spirited train ride / game through a snow-laden countryside highlights the
theme
of this year's Christmas Price Index, with entertaining challenges along the
journey. For an overview of the numbers, the 2011 Gift Price Index tab unwraps
the
overall and individual costs from 1984 onwards. An FAQ answers some intriguing
queries about the Index, revealing how the prices for the song's gifts, such as
the
ever-elusive partridges and pipers, are determined.
Leap over to the site for a lively and unique take on the "12 Days of Christmas"
at:
http://content.pncmc.com/live/pnc/microsite/CPI/2011/index.html
A.M. Holm
Comments? Suggestions? <amholm@xxxxxxxxxxx>
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