[ruxp] PRESS RELEASE: Windows XP provides ultimate digital photography experience
- From: "Karl Dallas" <karldallas@xxxxxxxxxxxxxxxx>
- To: <ruxp@xxxxxxxxxxxxx>
- Date: Wed, 1 Aug 2001 19:54:21 +0100
Windows XP Provides the Ultimate Digital Photo Experience
With Compelling Partner Solutions, Windows XP Makes Digital Photography
Simple
London, UK -- July 31, 2001 -- Today, Microsoft Corp. hosted a
Windows(r) XP
event in which more than 20 key industry leaders showcased their
hardware
and software solutions for digital photography on the Microsoft(r)
Windows
XP platform. These companies demonstrated everything from digital
cameras to
photo-processing services, all designed to provide consumers with the
ability to easily manage their digital photography using Windows XP.
"This is a great opportunity for Microsoft and leading companies in the
industry to work together to deliver end-to-end digital photography
experiences for consumers," said Chris Jones, vice president of the
Windows
Division at Microsoft. "By linking the power of the PC with the best
solutions in the digital photo arena, Windows XP lets consumers share
their
pictures with friends and family as easily as they can take them."
Industry leaders participating today in the showcase of digital
photography
solutions around Windows XP included ArcSoft Inc., Canon USA Inc.,
Compaq
Computer Corp., Corel Corp., Dell Computer Corp., Eastman Kodak Co.,
Epson
America Inc., Fuji Photo Film U.S.A. Inc., Hewlett-Packard Co., Intel
Corp.,
Lexmark International Inc., NEC-Mitsubishi Electric Visual Systems,
Olympus
America Inc., Picture It!(r) on MSN(r) Photo, SanDisk Corp., Sony,
Shutterfly, The Learning Company, Ulead Systems Inc. and Umax
Technologies
Inc.
"Whether it's shooting pictures, saving them for future walks down
memory
lane, having prints to hold or sharing photos with special friends via
the
Internet, Fujifilm digital imaging offers picture takers a host of
enjoyable
shoot, store, print and share options," said Stanley E. Freimuth,
executive
vice president and chief operating officer of Fuji Photo Film U.S.A. "By
supporting the Windows XP operating system with both our high-quality
line
of FinePix digital cameras and through fulfilment of Windows XP online
printing service orders, we will continue to make digital imaging fun
and
easy for both the novice and experienced digital photographer."
A revolutionary operating system, Windows XP provides the platform for
third
parties to deliver innovative solutions in a variety of key experiences.
The
Windows XP release, with a new level of simplicity and reliability,
combined
with the great offerings in hardware and software, will enable customers
to
discover a whole new way of computing.
"HP's digital-imaging solutions are designed to make it easy for people
to
capture, share and preserve their memories, while offering the latest
technological advances," said Andy Tallian, vice president of marketing
for
the Consumer Business Organisation at HP. "With its new digital-imaging
capabilities, Windows XP offers an easier way for customers to enjoy
their
photos."
"With an Intel(r) Pentium(r) 4 processor-based PC with Windows XP and an
Intel Pro PC Camera, consumers get a great digital photography
experience,"
said Ann Lewnes, vice president of Consumer Marketing at Intel. "It's a
winning combination for creating, editing, organising and sharing photos
with family and friends."
The powerful yet simple tools in Windows XP make it the most practical
and
reliable operating system for entertainment. Windows XP extends the role
of
the PC by acting as the integration point of the Web, and so provides an
intuitive end-to-end photo experience for consumers. The easy-to-use
tools
in Windows XP allow users to retrieve pictures from digital cameras,
scan
images into their computers, view and organise their pictures, and share
those files with friends and family via e-mail or the Web. Windows XP
supports picture transfer protocol (PTP), an industry standard that
enables
digital cameras to talk to computers, printers and other devices using a
common language.
Customers interested in experiencing Windows XP can take advantage of
the
Preview Program at http://www.microsoft.com/windowsxp/preview/ to get an
early look at a test version. Windows XP Home Edition and Windows XP
Professional, the new Microsoft operating systems for home and work,
will be
available Oct. 25, 2001.
Microsoft Windows XP Partner Quote Sheet
"Canon is uniquely positioned to offer our customers, from the consumer
to
professional level, the complete digital photography experience from
shooting to printing with our popular lines of PowerShot digital cameras
and
Bubble Jet printers. The software applications included with the Windows
XP
operating system make the digital photography process even easier, from
acquiring and organising to printing and sharing at home or at work."
- Kinya Uchida
President and CEO
Canon U.S.A. Inc.
"Windows XP is making digital computing extremely easy by putting
advanced
productivity and entertainment tools at your fingertips. This, combined
with
the computing power of Compaq's Presario PCs, creates a wonderful
partnership that will provide customers with a complete solution
experiencing the best of the digital world."
- Brett Faulk
Director
Home and Small Office Desktop Marketing
Compaq Computer Corp.
"CorelDRAW ESSENTIALS has been designed to leverage the benefits of
Windows
XP. Windows XP users can experience our exceptional photo-editing and
illustration technology in combination with this new OS and its
enhanced,
user friendly UI. With a strong emphasis on the photo experience,
Corel's
Windows customers will appreciate the power of our software on
Microsoft's
new OS."
- Rene Schimdt
Chief Technology Officer
Corel Corp.
"Consumers are telling us that they want to use their computers for
entertainment, and digital photography is one of the most popular
applications. We're excited to see Windows XP making it easier than ever
for
consumers to capture, manage and share their digital memories."
- Lory Pilchik
Director of Consumer Marketing
Dell Computer Corp.
"Epson has been at the forefront in the digital photography market and
is
pleased to be working with Microsoft to offer our customers an enhanced
digital imaging experience. Windows XP will provide a new level of ease
of
use and value to a variety of customers from the beginner to the more
advanced user."
- Dan Crane
Vice President
Marketing
Epson America Inc.
"Whether it's shooting pictures, saving them for future walks down
memory
lane, having prints to hold or sharing photos with special friends via
the
Internet, Fujifilm digital imaging offers picture-takers a host of
enjoyable
shoot, store, print and share options. By supporting the Windows XP
operating system with both our high-quality line of FinePix digital
cameras
and through fulfillment of Windows XP's online printing service orders,
we
will continue to make digital imaging fun and easy for both the novice
and
experienced digital photographer."
- Stanley E. Freimuth
Executive Vice President and COO
Fuji Photo Film U.S.A. Inc.
"HP's digital imaging solutions are designed to make it easy for people
to
capture, share and preserve their memories, while offering the latest
technological advances. With its new digital imaging capabilities,
Windows
XP offers an easier way for customers to enjoy their photos."
- Andy Tallian
Vice President of Marketing
Consumer Business Organisation
Hewlett-Packard Co.
"With an Intel Pentium 4 processor-based PC with Windows XP and an Intel
Pro
PC Camera, consumers get a great digital photography experience. It's a
winning combination for creating, editing, organising and sharing photos
with family and friends."
- Ann Lewnes
Vice President of Consumer Marketing
Intel Corp.
"The Learning Company is very excited about the upcoming launch of
Windows
XP. We recognised early on the potential of this operating system and
are
developing several new software titles, including those from our
best-selling brands such as The Print Shop, PrintMaster and others that
will
be compatible with Windows XP and provide consumers with an excellent
interactive experience."
- Greg Bestick
President
The Learning Company
"NEC-Mitsubishi and Microsoft have paired up again to collaborate on the
color matching standard, sRGB. As a primary contributor to the sRGB
standard, NEC-Mitsubishi delivers the benefits of Microsoft's
cutting-edge
Windows XP operating system, providing a robust digital photo viewing
experience through our award-winning line of LCD and CRT desktop
monitors."
- Al Giazzon
Vice President, Marketing and Product Management
NEC-Mitsubishi
"Digital photography is a key market for SanDisk's highly popular
storage
cards such as CompactFlash, SmartMedia and Secure Digital. In addition,
we
also offer a complete line of card readers to transfer images to the
desktop
quickly and conveniently. SanDisk has worked closely with Microsoft so
that,
with our USB card readers, Windows XP transfers data at more than
1 MB per second and provides built-in support for true plug-and-play
performance. We believe that using SanDisk products on the Windows XP
platform will provide consumers with a superior digital imaging
experience."
- Nelson Chan
Senior Vice President, Worldwide Marketing and Sales
SanDisk Corp.
"Sony's Cyber-shot and Mavica digital still cameras and VAIO PCs already
create a killer user experience for consumers who want maximum
flexibility
and ease of use in digital imaging. The digital imaging software
integrated
into VAIO PCs already makes it effortless to enhance and edit images.
Adding
the multimedia muscle of Windows XP, from its support of Memory Stick
media
to its seamless end-to-end management of digital images, puts the power
of a
professional imaging setup in the hands of any consumer - novice or
expert."
- Mike Viken
Senior Vice President
Information Technology Products Division
Sony Electronics
"The new digital photography tools in Windows XP will increase consumer
demand for photo-editing and photo-browsing applications such as Ulead
Photo
Express and Ulead Photo Explorer. After XP piques photo editing novices'
interest, Ulead will satisfy their desire for more features and provide
them
with a growth path to more advanced editing programs like Ulead
PhotoImpact."
- Lewis Liaw
Senior Vice President
Ulead Systems Inc.
"Digital imaging has become indispensable in business workflow and
everyday
computing. Windows XP and UMAX scanners will further simplify the
experience
for seasoned professionals and 'prosumers,' as well as introduce imaging
to
new SOHO and corporate business users and emerging enthusiasts. UMAX and
Microsoft are creating new opportunities for image-rich applications
through
unprecedented simplicity and innovation."
- Christabel Chen
Vice President
Sales and Marketing
UMAX Technologies Inc.
(c)2001 Microsoft Corporation. All rights reserved.
Customer enquiries should be directed to Microsoft on 0845 700 2000.
Opening
hours are 8am - 6pm. Note to editors: If you are interested in viewing
additional information on Microsoft, please visit the Microsoft home
page at
http://www.microsoft.com/uk/
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