[pure-silver] Re: Kodak Discontinuing All Black and White Paper
- From: Laurence Cuffe <Laurence.Cuffe@xxxxxx>
- To: pure-silver@xxxxxxxxxxxxx
- Date: Mon, 20 Jun 2005 12:43:53 +0100
Kodak are quetly committing suicide. Over here in Ireland they always
had very long lead times on any order, a very limited range of products
available, and premium prices. They also tend to re-brand films for
different markets which can be very inefficient. For instance the
standard consumer grade color print film in Germany is "farbewelt"
whereas here probably the same emulsion is sold as "Ultra".
I have yet to see a kodak digital camera over here. Kodak have to
come to terms with the fact that special relationships with local
dealerships all over the world and the marketing methods used to
support them are killing Kodak.
In the US the whole business of "grey market" products implies to me
that there is at least one layer of corporate organization that needs
to be cut out!
Kodak are not alone in this. AGFA suffered from similar big corporation
problems. For instance, they have what looks like a very succesfull
chunk of the one hour photo market over here, who never seemed to carry
any AGFA BW film products.
Its marketing 101:- if the customer cant buy it it wont sell.
I could, but wont go on.
All the best
Larry Cuffe
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