Re: ideas and adaptations was re: need beta testers for an alternative screen readers

  • From: "Matthew2007" <matthew2007@xxxxxxxxxxx>
  • To: <programmingblind@xxxxxxxxxxxxx>
  • Date: Sun, 7 Oct 2007 03:38:24 -0700

You're taking a very big risk in naming your product something that may ultimately end up associated with a sexual innuendo. I'm simply guessing, but I'm thinking many of your likely population of users will be blind users who for the most part:

1. Your target population will be in their older years which means they will not think talking about their phone in a sexual manner to be cute or funny. Just think of the names of current cell phones out there. The names elicit such things as chocolate or raspberry or something neutral for all including generic numbers such as X30E5. It won't sound cute or funny if your mother or grandfather has to call a family member for help with their sex cell phone screen reader.

2. Though males such as yourself probably won't think much of this sexual innuendo, the female population of possible customers may think differently. You can choose to ignore this facet of the population, but 50% of possible sales will disappear if you do so.

3. It will be difficult for a young population of possible customers to convince their parent that a cell phone screen reader with a sexual tone is a good idea to buy.

5. I don't know what country you're from, but outside of the major cities in the US, talking openly about sexuality is still not easy for many to do.

6. When someone goes out into the internet to seek out product information for your screen reader, just what type of WebPages do you think they will generate when they search for the words: Sex cell phone, or, sex reader, or any combination of sex and phone. If they don't know how to clean out their history they might find themselves in some problems.

I'm sure there are lots of other problems with this idea that you've obviously not considered thoroughly, but I'm just conveying these off the top of my head--imagine what professional marketing professionals can generate? If you've got money to burn on half-baked ideas then feel free and continue on your path. Just posting my opinion on subject matter you're posting publicly.

---- Original Message ----- From: "jaffar" <jaffar@xxxxxxxxxxxxx>
To: <programmingblind@xxxxxxxxxxxxx>
Sent: Sunday, October 07, 2007 2:52 AM
Subject: ideas and adaptations was re: need beta testers for an alternative screen readers

Hi all. First up, thanks for the overwhelming response to my appeal for beta testers. In view of the tremendous response, my wife and i have agreed that i should increase the number of testers from 5 to ten. Within the next few days, I'll be setting up 2 email lists, 1 for programmibility and one for usability, so that the usability and programming aspects of the application can be discussed separately. I would also like to appoint someone from here as a sort of adviser for myself, since this is all very new to me, and my wife thinks it will be good for me to have one as well. So, if you receive an email from a list that has "speech extreme" or "sex" (smile) within the next 1 or 2 days, it will be from me. Thanks ken for the very innovative, ear catching and mind churning name of my mobile screen reader software. you gave my wife such a fit of the giggles. Also, there have been many contributions and ideas already, and if yours doesn't come on board for this release, it will be implimented in the next one. To be very honest, I'd have liked it very much for some of you to come onboard, but circumstances being what they are, it will be difficult, and it is a shame for, i could do with your constructive and intelligent input. However, when my product comes out on the market, please write to me before you place your order and i'll work out a favorable discount for you, just as a token of appreciation for all your help to me over the years, which has enabled me to reach this far towards my goal. Don't worry, I've got your names already on my database smile. Thanks all. And for those who were successful, you'll be hearing from me soon. Cheers!
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