[opendtv] Yahoo Rolls the Dice on TV

  • From: Monty Solomon <monty@xxxxxxxxxx>
  • To: undisclosed-recipient:;
  • Date: Mon, 14 Apr 2014 00:17:09 -0400

Yahoo Rolls the Dice on TV

David Carr
APRIL 13, 2014

Yahoo, a company that seems like a permanent adolescent in search of 
an identity, is about to try a new persona: high-quality television 
programmer.

According to The Wall Street Journal, the company's chief executive, 
Marissa Mayer, is "looking for series that are ready to launch and 
don't require a lot of development."

Well, aren't we all?

At a time when the culture is addicted to high-end television 
narratives, Yahoo wants in on the action, partly because while its 
site may have (flat) traffic - 700 million global visits a month - 
and (declining) revenue, it has zero cachet and no discernible way 
forward.

...

http://www.nytimes.com/2014/04/14/business/media/yahoo-rolls-the-dice-on-tv.html

 
 
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