[opendtv] Walled Garden?

  • From: Craig Birkmaier <craig@xxxxxxxxx>
  • To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
  • Date: Fri, 1 Oct 2010 13:26:52 -0400

Last week USB issued a report about the battle to own the consumer in what they call the Global Digital Living Room.

The following article covers the report for those who may be interested. It includes an interesting (although not complete) graphic...

How Apple took the high ground in the battle for the global digital living room


This is the key finding from UBS as reported in the article:

"We believe the 'holy grail' for these vendors," they write in a 48-page report issued Friday, "is to provide users with seamless access (eventually through the Internet or so-called 'cloud') to all types of content across all types of devices (anything with a screen) anywhere and at all times. It is what we dub the Global Digital Living Room. Unlike in past years, technology and ecosystems are now enabling this to be a reality. While the race is still in the early stages, we believe Apple, Google, and Microsoft are the early leaders in the group -- each with strengths and weaknesses in different areas -- and a number of 'dark horses' including Sony, Amazon, and Samsung. However, the early leaders are the ones that have 'glued' or are in the process of 'gluing' the content together with the hardware through end to end ecosystems.

There were a number of comments about the article. I can't resist repeating this one for Bert's benefit...


Apple's created a "technological ecosystem", called by it's envious disparagers a "walled garden". And those of us lucky enough to live in that garden are well and truly grateful we don't have to hassle with the mess those outside the wall have to struggle with on a daily basis. We also welcome any of you that wish to join us.

Typed with ease on my iPad....


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