[opendtv] Re: U.S. NEEDS A CLEAR PICTURE OF WIRELESS
- From: Craig Birkmaier <craig@xxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Sun, 10 Jan 2010 10:28:05 -0500
At 11:01 AM -0500 1/9/10, Cliff Benham wrote:
Craig Birkmaier wrote:
I would not read too much into this. It is purely a negotiating
tactic. The stations that are airing these shows are owned by
Tribune Broadcasting, a partner in HGTV.
But Craig, the viewers don't know that.
SO?
The subscribers to Cablevision who watch HGTV and Food Network know
that they cannot watch these channels during this dispute are not
going to install antennas to watch these episodes. They are going to
enter a different channel number on their remote controls.
And those who do not subscribe to a MVPD may watch these shows and
get a taste of what the rest of us are watching. A few may even
decide to subscribe to a multi-channel service.
What you will NOT see is a rush to move cable networks to FOTA.
Cablevision is losing subscribers because of this - these retrans
blackouts are a boon for the DBS companies, which tend to go along
with these subscriber fee increases rather than risk losing
subscribers.
What we "might" see is some of these cable networks buying time from
broadcasters to air some of their best shows as a promotional
technique to get more of the laggards to subscribe to a MVPD service.
Regards
Craig
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