[opendtv] Re: Toward digital TV

  • From: Bob Miller <bob@xxxxxxxxxx>
  • To: opendtv@xxxxxxxxxxxxx
  • Date: Tue, 20 Dec 2005 21:14:02 -0500

Manfredi, Albert E wrote:

>Bob Miller wrote:
>>>Concur 100 percent. Offering more than analog OTA had been
>>>offering seems important also in France and Germany.
>>And it would have been offered ala USDTV ventures in 2001
>>if COFDM had been allowed. And it will be offered when and
>>if there is a solid receiver.
>From your repeated mention of USDTV and mobile service, I
>conclude that you're assuming, like Craig, that you need a
>drastic change to save OTA. Like portable service, including
>service to cell phones? To me, that doesn't save OTA TV. It
>destroys it, and replaces it with a much more special-purpose
>video service.
Mobile will give OTA a long term life but all that is needed now is a 
receiver that works well fixed. Not real exciting but doable. We know 
because of what is happening in other countries where OTA is thriving 
with little or no mobile component. And cell phones was the last place I 
was looking. When DVB-H was being tested we went to Qualcomm and Sprint 
with the cell phone story but only because Qualcomm was in that 
business. Our plan would have addressed cell phones in parallel with all 
other devices portable and mobile including those kitchen and bedroom TV 

Still think that DVB-H is a short term solution to the battery life 
problem and that the end game is not video clips but something more like 
TV with DVB-T.

>Instead, the lesson of Freeview in other countries is that
>many people are interested in real DTT *if* the service is
>free. Perhaps this additional service you talk about, like
>Vcast or whatever, can also succeed, I don't know. Video
>clips for those with attention deficit disorder is hardly
>something I'd look forward to.
The successful model long term will not be Freeview but Freeview with a 
more developed TopUpTV option or options. That will require more 
spectrum and more power and a switch to 8K COFDM which all will come 
after analog turnoff.

>Oh, and by the way, it'll be fun to make ATSC work for
>mobile environments.
More like torture. At least that is what it has been for eight years 
now. And my prediction would be another five before we see anything 
meaningful at too high a price and a real battery killer.

Bob Miller

>>We assume they will cost too much and they definitely don't
>>exist. So that is why nothing is happening. So call LG and
>>ask them why.
>First, I don't believe that assumption (they cost too much)
>to be correct. Secondly, LG would just as happily give me a
>song and dance as they have been giving you.
>Let's just assume for an instant that they really do get
>some sort of continuing revenue for every DBS box they sell.
>Do you really think they would explain to a perfect stranger
>that this is the reason they want to coerce people into DBS
>rather than ATSC?
>But I'm hopeful. There are enough companies working on this,
>and the 2009 date has been set (we hope) for analog
>switchoff, that someone will come through.

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