[opendtv] TiVo Report Shows Super Bowl Ads Got Huge Audience; Sexy, Funny Ads Still Drew Most Enthusiastic Viewership
- From: Monty Solomon <monty@xxxxxxxxxx>
- To: undisclosed-recipient: ;
- Date: Mon, 7 Feb 2005 09:39:29 -0500
TiVo Report Shows Super Bowl Ads Got Huge Audience; Sexy, Funny
Ads Still Drew Most Enthusiastic Viewership
- Feb 7, 2005 08:32 AM (PR Newswire)
McCartney's Tamer Halftime Show Keeps More Viewers Tuned In Compared
to Last Year's Hip Hop Halftime and 'Wardrobe Malfunction'
ALVISO, Calif., Feb. 7 /PRNewswire-FirstCall/ -- TiVo (Nasdaq: TIVO)
said this year's Super Bowl and the commercials within it got the
typical huge global audience as in years past. But despite efforts to
scale back tastelessness and sex in the game and advertising, the
commercials that pushed the envelope the furthest still drew the most
enthusiastic viewership, according to TiVo's annual audience
measurement of the big game.
...
- http://finance.lycos.com/home/news/story.asp?story=46716865
http://www.tivo.com/5.3.6_sb.asp
TiVo Super Bowl viewership
http://www.tivo.com/biggame
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