And will now have a great efficiency and expectation to use cellular phone capabilities for business. So perhaps the use will not go down, just redirected. Dan "Manfredi, Albert E" <albert.e.manfred To i@xxxxxxxxxx> <opendtv@xxxxxxxxxxxxx> Sent by: cc opendtv-bounce@fr eelists.org Subject [opendtv] Re: The graying of the TV Networks... 07/01/2008 08:49 AM Please respond to opendtv@freelists .org Craig Birkmaier wrote: > But the "new" old people are growing up in a different era - > they are not hooked on "60 Minutes" and the evening news. > > The one given is that older people probably have more time > to watch TV. Before my father-in-law passed away a few years > ago he lived with us and watched TV almost all of his waking > hours. There's another effect too, though. Young people who get past their college and early professional years slow down their various text messaging and cell phone video watching activities. Because they get busy all of a sudden. And when even they have their couple of hours of relaxation time, tired out, they watch TV. > Problem is that the >50 years old demographics don't spend > their money like the 18-49's, and are thus far less valuable > to advertisers. I wonder how this will change, as life expectancy keeps going up. Bert ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line.