No doubt, ATSC 3.0 is the most advanced of OTA DTV standards, in large measure,
because it is the most recent. This should matter most to countries that still
rely heavily on OTA broadcast, for delivery of TV signals, and that have not
already adopted a digital standard of their own. With all the political
ramifications of those decisions.
But for example, Oman went to DVB-T2, in 2018, as its transition to digital OTA
TV broadcast. Why would Oman find ATSC 3.0 irresistible enough to mandate
another change?
Or, Brazil opted for ISDB, only because Japan agreed to allow the standard to
be customized by Brazilian engineers, for their home market (so-called
"offsets," in marketing speak). Would Brazil give that up?
ATSC 1.0 was also a "global standard," in the sense that any other country
could adopt it too. Not sure what an ITU blessing would bring. All I keep
thinking is, isn't it a miracle that the Internet didn't evolve as OTA TV
standards do?
Bert
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https://www.tvtechnology.com/atsc3/u-s-proposes-atsc-3-0-be-adopted-as-an-international-broadcast-standard
U.S. Proposes ATSC 3.0 be Adopted as an International Broadcast Standard
Decision is up to International Telecommunications Union
Posted by Tom Butts Apr 8, 2019
GENEVA, SWITZERLAND-A delegation from the U.S. has asked the International
Telecommunication Union (ITU) that it adopt the ATSC 3.0 digital broadcast
standard for use by all countries in the world. The proposal is the first major
step in the evaluation process for worldwide acceptance of the standard, the
association said.
The U.S. delegation proposed ATSC 3.0-the world's first Internet-Protocol-based
television broadcast standard-to a Working Party of Study Group 6 of ITU's
Radio communications Sector, which develops and maintains worldwide
recommendations, reports and handbooks on the broadcasting service. The U.S.
effort was actively supported by the South Korean government delegation with
significant assistance from the Korean Electronics and Telecommunication
Research Institute.
Developed by the Advanced Television Systems Committee, the ATSC 3.0 standard
has been adopted in both the United States and the Republic of Korea. The suite
of voluntary technical standards and recommended practices represents very
significant enhancements from the original ATSC 1.0 standard adopted in 1996.
It will provide an alternative to other digital terrestrial television
standards including the European DVB-T, Japanese/Brazilian ISDB-T, and Chinese
DTMB platforms.
"We're delighted to begin this process and look forward to an expedited
consideration so that other nations can confidently implement this remarkable
new standard," said U.S. delegation spokesman Larry Olson, Assistant Chief of
the Global Strategy and Negotiation Division in the International Bureau of the
Federal Communications Commission.
In offering the new standard as part of an existing recommendation for
second-generation digital platforms, the United States noted that the ATSC 3.0
standard is designed to deliver improvements in performance, functionality and
efficiency so substantial to warrant implementation of a
non-backwards-compatible system. The IP-based standard, with its higher
throughput capacity, can deliver:
Enhanced quality for audio and video services,
Robust mobile reception on a wide range of devices,
Improved spectrum efficiency,
Advanced emergency information,
Personalization features, and
Interactive capabilities.
Jerald Fritz, Executive Vice President of ONE Media 3.0, presented the proposal
on behalf of the U.S. delegation. "The Next Gen transmission standard will
provide consumers with a host of new services and expand opportunities for
broadcasters and service providers around the world," he said, urging rapid
adoption by the ITU. "By integrating broadcast and broadband services, ATSC 3.0
also can be part of the 5G transmission ecosystem for non-television data
transmission services," Fritz said.
In support of the new standard, the United States presented the ATSC's Advanced
Emergency Information Implementation Guide. This document describes methods and
examples for implementing the standard's critical emergency-related
capabilities-life-saving services that are expected to be of particular
interest both to countries upgrading their digital systems and those still
migrating from analog to digital broadcasting.
The ATSC's 2019 Board Chairman Lynn Claudy of the National Association of
Broadcasters called international acceptance ATSC 3.0 "quite appropriate given
the extensive work of engineers from around the world to craft this
state-of-the-art standard with built-in capabilities to evolve as the markets
warrant."
Several additional ITU Reports and Recommendations were identified to be
modified, reflecting the new ATSC 3.0 standard. Accelerated action on the U.S.
proposal is expected at the next ITU working party meetings in July.
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