If this were not so ridiculous it would be funny...Here we are less than two years out from the "supposed" end of analog TV broadcasts, and there is some finger pointing going on about the end date. It seems that the government and TV industry are "Out of Sync."
DUH! The story leads with:
Government and industry may agree on the importance of informing consumers about the looming transition to digital television.
They may agree it is important, but NOBODY is doing it.And why the hell is it the governments responsibility to inform the public about the transition, when broadcasters have the VERY BEST means to educate the public?
Where are the educational promos?Maybe the TV broadcasters expect the government to buy time on their stations to run ads about the transition?
Is there any better way to inform the public that the analog TV service is going away than to run promos ON THAT SERVICE?
The NAB keeps telling us about the multiple billions in public service that TV stations provide each year, yet the TV industry has completely ignored the opportunity to promote the new DTV service and to inform the public of the impending changes.
Does it really matter if there are multiple countdown clocks with different outcomes? What we all what to know is when the DTV transition is going to BEGIN.
Regards Craig Breaking News FCC, Industry Out of Sync on DTV Conversion By John Eggerton -- Broadcasting & Cable, 3/4/2007 11:40:00 PMGovernment and industry may agree on the importance of informing consumers about the looming transition to digital television. But when it comes to counting the days until the deadline, they're out of sync.
Both the FCC and the Association for Maximum Service Television (MSTV), the broadcast industry's spectrum watchdogs, display ominous countdown clocks on their Websites. At press time, however, the two were a day apart-and it seems the government's clock is the one in error.
The FCC's DTV site, dtv.gov, states that analog broadcasts may continue "through February 17, 2009." But according to its clock, zero hour comes at midnight on Feb. 16, a day earlier.
MSTV is confident that its clock at mstv.org-which is counting down to 11:59:59 p.m., Feb. 17, 2009-is right. Because the clock adjusts to individual computers' internal clocks, it may vary by several seconds, says MSTV's Web guru. "But I'm a lot closer than a day off."
Given that the deadline floated between the Senate-proposed April 7, 2009, and the House-preferred Dec. 31, 2008, before landing on Feb. 17, the confusion is unsurprising.
A spokesperson concedes that the FCC's clock is off and says the commission is working to correct it.
For instructions on testing the clocks yourself, go to broadcastingcable.com. ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways:- Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org
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