[opendtv] Re: News: The Real Fight Over Fake News
- From: "Bob Miller" <robmxa@xxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Mon, 2 Jun 2008 20:27:33 -0400
Look what OTA is doing in Spain.
*Spain: DTT beats cable TV in ratings*
From David del Valle in Madrid
For the first time DTT is outstripping cable TV in terms of audience ratings
with an average share in May of 13.8 per cent against 13 per cent,
respectively, according to consultancy firm Barlovento Comunicacion.
As a whole, more than 32 per cent of homes have DTT, with Madrid (46 per
cent) and Canarias (41 per cent) with the highest penetration. DTT is also
gaining momentum to the detriment of analogue FTA that now has a share of
67.4 per cent against 68.2 per cent the previous month.
Mediaset-controlled Tele 5 leads the ratings with 19.6 per cent in May,
followed by TVE's La 1 with 16.9 per cent, Antena 3, with 16 per cent, FORTA
(Regional TV channels), with 14.5 per cent, Cuatro, with 7.8 per cent and La
Sexta, with 5.4 per cent. Spaniards spent an average of 226 minutes per day
watching TV.
Satellite TV stands has a 5.6 per cent share.
http://www.advanced-television.com/2008/jun2_jun6.htm#t2
Bob Miller
On Mon, Jun 2, 2008 at 7:46 PM, Bob Miller <robmxa@xxxxxxxxx> wrote:
> FOTA if it worked, and Subscription service OTA and PPV over the air and
> OTA that worked mobile. What else would you need? Really what else do I
> need? OK mobile Internet also. I don't need DVD's or satellite or cable.
> Just need OTA done right with great mobile reception and a plan. OTA is a
> huge pipe that can deliver all our TV and video needs effortlessly.
>
> I got a haircut on Thursday on Roosevelt Island where I live in full view
> of the Empire State Building from right outside the front door.
>
> The owner and my lady barber were pre-occupied with their new Samsung 40"
> LCD that they had just hung on the wall. She asked me do you want to watch
> TV but then added that the picture was not very good. The pic was horrible,
> full of snow and it was analog. She explained that they were using an
> antenna, bow and loop, and there it was on the table below the TV. She said
> they might get cable but they wanted twice since they were a commercial
> business.
>
> I offered to try to make the picture better and they gave me the remote.
> After a few minutes of scanning I had 7 or eight channels in digital running
> and they were ecstatic. How did I know about this, where was it coming from,
> how much did it cost and then after some explanations they wanted to know
> why the store had told them they needed either cable or a DVD player with
> the TV. Why didn't anyone tell us about this they asked 20 times before I
> left. I told them that nobody wanted them to know. Broadcasters wanted them
> to pay for cable. And so did their representatives in DC.
>
> But I told them not to get too excited and sure enough before I left they
> were having major dropouts on the channel they wanted to watch the most.
>
> Again I explained what was happening and again told them that DC didn't
> want to let then get anything for free without a lot of pain.
>
> I told them if they want good reception they could get it on a cell phone.
>
> Bob Miller
>
>
> On Mon, Jun 2, 2008 at 4:08 PM, Manfredi, Albert E <
> albert.e.manfredi@xxxxxxxxxx> wrote:
>
>> Bob Miller wrote:
>>
>> > I think a pretty high percentage of cable and sat customers
>> > only watch a few channels or I should say a few channels are
>> > really important to them. In a survey a few years ago the
>> > surveyor asked me a long list of questions and I found
>> > myself answering "Sopranos" over and over. I was paying for
>> > cable mostly to get the Sopranos.
>>
>> Right. But you do watch other stuff as well, as you explain below.
>>
>> > With the option to buy seasons of such content as the
>> > Sopranos and current more time sensitive news shows like The
>> > Daily Show on the Internet the hold cable has on me is
>> > growing weaker all the time. Soon it may be just inertia
>> > that tethers me.
>>
>> Makes sense to me. You're making the case that FOTA and FOTI (free over
>> the Internet) are the most natural companions of DVD sets, including DVD
>> rentals, or pay-over-Internet. I would certainly agree. That's why I
>> said to Craig that it isn't FOTA TV that is most threatened by the
>> Internet distribution of TV programming that he advocates.
>>
>> Bert
>>
>>
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