[opendtv] Re: News: Cable Nets Advertise Open Letter
- From: Craig Birkmaier <craig@xxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Thu, 10 Feb 2005 09:07:54 -0500
At 9:08 PM -0800 2/9/05, Mitchell Cardwell wrote:
>Time Warner is not a broadcaster. They own no TV stations, they own a
>TV network and since they are a major player in cable I would imagine
>they would be very opposed to digital must carry.
>
>Mitch
Actually the WB is a weird hybrid.
In many markets, like here in Gainesville, it is NOT available OTA.
Cox Cable carries it directly and inserts local commercials for the
company that actually has the rights to WB for Gainesville. That
company is the local CBS affiliate, which aired some WB programs
before they got the CBS affiliation. Some months back I was talking
to the GM of the station. They were sending local spots to the WB
operation center via Fed-X. Then WB would download the commercials to
the Cox servers via satellite over night; they were hoping to work
out a deal where they could just deliver the physical spots directly
to Cox.
In a few markets WB is still carried by broadcasters, but the trend
seems to be in the direction of turning the WB into another cable
network.
Regards
Craig
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