[opendtv] Re: News: Advertisers Slow to Adopt HD
- From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
- To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
- Date: Wed, 26 Jan 2011 15:04:23 -0600
John Shutt wrote:
> Yet advertisers have fully embraced letterboxing their SD advertising,
> I suppose because it looks 'cool.'
There are advertizers using HD, though. There's nothing quite as amazing as
watching an "upconverted" 4:3 program, and then having a tack sharp, glorious
HD ad come on.
Also news in HD can be really outstanding, even if its studio shots that
benefit most.
Bert
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