[opendtv] NCTA: 'Cable Show' Convention Becoming INTX | Multichannel

  • From: Craig Birkmaier <craig@xxxxxxxxxxxxx>
  • To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
  • Date: Thu, 18 Sep 2014 09:06:53 -0400


NCTA: 'Cable Show' Convention Becoming INTX

The National Cable & Telecommunications Association is renaming – and 
reformatting – its annual convention to become INTX: the Internet and 
Television Expo in an effort to broaden the three-day gathering to include 
online video providers and distributors beyond the traditional Cable Show 
crowd, officials said.

What had been known as The Cable Show will go on as INTX next May 5-7 in 
Chicago, NCTA said. More information about the new-look convention will be 
released between now and then, officials said. A Web site has been established: 
intx.ncta.com. A representative of NCTA said this was not a signal of any 
current plans to change the association's name. 

But it would be an easier next step given that CEO Michael Powell told 
MultiChannel News in April that the phrase “cable” in NCTA does not convey the 
“breadth of who we are and what we do.” Then there is the fact that NCTA 
applied to the Patent and Trademark office to protect “NCTA The Internet & 
Television Association" as a possible new name.

Officials at the association said late Wednesday there this nothing imminent on 
the name-change front.

NCTA said in a release: "INTX reflects the evolution and transformation of the 
NCTA’s Cable Show and will focus on the digital media and entertainment 
economy, featuring multichannel video and broadband Internet providers; 
television creators and producers; online video distributors; digital 
technologists and startups; engineers; and more. INTX will include some of 
today’s most respected thought leaders, all in a reformatted conference and 
exhibits dedicated to learning and idea sharing."

“Everything about media and communications is being reinvented: the way we 
watch, how we keep in touch, what we know, how we play. So now is a perfect 
time to reinvent the way we come together to learn, network and do business,” 
Michael Powell, NCTA’s president & CEO, said in the release. “Everyday the 
digital landscape changes and the networks that enable it becomes more 
powerful. This new expo will highlight all of these new trends and voices in 
every corner of today’s digital economy.”

Jerry Kent, Chairman and CEO, Suddenlink Communications, and Alfred Liggins, 
CEO & President, Radio One and TV One, will serve as co-chairs for the 
inaugural expo, NCTA said.

NCTA said INTX will feature "a re-imagined exhibit floor and will be home to 
the most interesting companies in technology, software and apps, online video, 
multiscreen, mobility, consumer tech, games and advertising. There will be 
opportunities for hands-on exploration of themed technology and digital content 
showcases, including TV Everywhere, the latest gadgets, the Internet of Things, 
start-ups and competitions, 4K TV and more. INTX will also showcase diverse 
panels and exhibitors representing the entire digital media ecosystem, 
all-access receptions and networking opportunities, interactive experiences, 
digital content pavilions, screening areas and more."

The 2014 gathering in Los Angeles drew more than 10,000 attendees, 206 
exhibitors and 24 participants in the technology forum called CableNET, 
according to NCTA, a trade association that represents cable-TV providers 
(which are also the biggest U.S. Internet companies), programmers and related 
technology providers and other related companies.

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