[opendtv] NBC Blocks Free TV Episodes on iPad

  • From: Monty Solomon <monty@xxxxxxxxxx>
  • To: undisclosed-recipient:;
  • Date: Sun, 4 Apr 2010 01:08:20 -0400

http://mediadecoder.blogs.nytimes.com/2010/04/02/nbc-blocks-free-tv-episodes-on-ipad/

NBC Blocks Free TV Episodes on iPad

By BRIAN STELTER
APRIL 2, 2010, 10:38 AM

The NBC broadcast network has, for now, ditched its plans to stream 
full television episodes onto the Apple iPad.

Last week, NBC executives showed a reporter a mock-up for an 
iPad-optimized version of its mobile Web site and indicated that 
full-episode streaming of shows like "The Office" would be possible 
by the end of April. The network already streams shows to the iPhone 
and other cellphones, making it relatively easy to add iPad 
functionality.

But the network decided in recent days to prohibit iPad viewing of 
full episodes at this time, an NBC official said Thursday.

There are business reasons for the decision. Some media companies 
want to encourage people to pay for television episodes and films 
through Apple's iTunes store rather than streaming them free through 
the Web browser.

Copyright 2010 The New York Times Company

 
 
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