[opendtv] Microsoft's Latest Plan for TV
- From: Monty Solomon <monty@xxxxxxxxxx>
- To: undisclosed-recipient: ;
- Date: Mon, 11 Oct 2004 00:10:30 -0400
http://nytimes.com/2004/10/11/technology/11microsoft.html
NEW ECONOMY
Microsoft's Latest Plan for TV
By SAUL HANSELL
October 11, 2004
TELEVISION has been something of a great white whale for the
Microsoft Corporation . The company has tried to sell WebTV and build
software for TV's and cable boxes. It has even invested billions in
cable systems. So far, these efforts have been expensive and have not
yet put Microsoft into the position it covets: the maker of the
software behind every glowing screen.
Tomorrow, Bill Gates, Microsoft's chairman, ventures into Hollywood
to announce a renewed assault on a different front in his war of the
tube, one that builds on Microsoft's greatest strength: Windows.
Mr. Gates will unveil a new version of the Windows XP Media Center,
software that combined with specially configured personal computers
from dozens of manufacturers, turns the PC into a photo album,
jukebox, DVD player and, most important, a TV set with a built-in
recorder.
The first two editions of the software have been slow to gain
acceptance in the market, representing about 3 percent of home
computers sold. But, Microsoft hopes to turn that around with the
latest version, which will add a few features and improve the
technical quality of the television picture and the video recorder;
both at times have been spotty.
...
http://www.nytimes.com/2004/10/11/technology/11microsoft.html?ex=1255147200&en=923aa1cf7da5a1d5&ei=5090
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