[opendtv] Re: IP the god of delivery?
- From: Craig Birkmaier <brewmastercraig@xxxxxxxxxx>
- To: opendtv@xxxxxxxxxxxxx
- Date: Wed, 03 Feb 2016 07:13:17 -0500
On Feb 2, 2016, at 9:08 PM, Manfredi, Albert E <albert.e.manfredi@xxxxxxxxxx>
No, because I didn't say the old-fashioned streams had to be eliminated. Also
because TVE is not the same as what the FCC calls VMVPD. TVE artificially
retains those old garden walls, whereas VMVPDs make their content available
Correct on the first part. If a legacy MVPD does not want to upgrade its system
to some new IP based standard, then the proposal calls for a solution that
essentially duplicates the functionality of the STBs used on that system
without Cable Card.
Correct on the second part. TVE is a collaboration between the content owners
and the MVPDs. The content owner operates the servers that stream live content
and offer VOD access to library content. The MVPDs operate authentication
servers that the TVE servers use to verify that a device requesting a stream
has the proper entitlements.
What the FCC is calling a VMVPD is a service that uses the Internet to deliver
live linear streams to a consumer from their servers. The VMVPD NPRM is
primarily focused on program access - essentially requiring the content owners
to sell the same live linear streams that make up MVPD bundles to VMVPDs, as
they did to force the content owners to sell to the DBS services.
The TVE services are an extension of existing MVPD services, designed to allow
subscribers to access content they are paying for beyond the reach of the MVPD
umbilical to the point of service. There is nothing artificial about this; it
is simply an extension of the service a subscriber is paying for, which takes
advantage of the Internet. You CANNOT subscribe to a TVE service; you must
subscribe to the corresponding linear service from a MVPD.
TVE sites may offer additional live streams that cannot be accessed via the
MVPD umbilical. For example ESPN covers many events on a regional basis;
subscribers in areas where ESPN holds the rights to the event can access
multiple streams. In addition to making the live linear streams available to
subscribers, TVE also enhances the value of the subscription by making library
content from that content owner available on demand.
Bert is a bit off the mark with the notion that a VMVPD can sell to anyone.
That is entirely up to the content owners and the terms they negotiate with the
VMVPD. Sling TV has a national footprint; Sony Play Station Vue is currently
only available in a few cities.
An existing legacy MVPD service could in theory offer a VMVPD service over the
DSL lines of the telcos that operate in the geographic footprint where the MVPD
is licensed to operate. Everything depends on the contracts between the content
owners and the MVPD service.
Sling TV is limited to the United States. Netflix, a SVOD service operates in
the U.S. and in many countries outside the U.S.
Bottom line, in theory, the Internet is accessible everywhere. But in reality,
many services are geo-limited (they are geo-blocked outside the area they are
licensed to serve. It's all about licensing distribution rights.
I would agree that in practice, there's no reason for old-school MVPDs to
*not* want to branch out, but that's an orthogonal discussion.
There are many reasons that may limit the geographic area a MVPD chooses to
"branch out." Many of the services they offer today are dependent on the
umbilical and their franchise agreements. For example telephone service and
home security. Technically they might be able to compete everywhere, but that
might require opening offices and rolling trucks in new markets.
All we're talking about here is to make the MVPD streams standardized, such
that any third party STB, or presumably no STB at all, can be made to work on
that infrastructure, for old school MVPD subscribers.
Alas, the proposal does not call for a single universal standard. We can only
hope that this would be the end result.
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