[opendtv] Re: FTC's Lost Rule: Screen Measurement
- From: cbenham@xxxxxxxxxxx
- To: opendtv@xxxxxxxxxxxxx
- Date: Tue, 05 Jul 2005 18:51:46 +0000
I get more of a sense of how big the picture is from knowing the screen width.
This is part of the message in the piece about Aspect Ratios by Kerns Powers
http://www.cinemasource.com/articles/aspect_ratios.pdf
His point in a truncated version of this piece is that in a theater the height
of the screen is more or less constant, while the width varies depending on the
film being presented.
> Craig Birkmaier wrote:
>
> > But screen height may be the best measure today, given
> > the reality that a widescreen display will be used to
> > view content that is 1.33:1, 1.66:1, 1.78:1, and a
> > variety of wider aspect ratios in letterbox.
>
> The reality is, the set you buy will either be 4:3 or
> it will be 16:9. So in terms of selling TVs and
> monitors, the situation is not so hard to deal with.
> What you view on these sets is another matter.
>
> Seems to me that diagonal measure *and* a mention of
> "widescreen" for 16:9 sets is all a buyer needs.
>
> The vertical dimension works too, even better. IMO,
> it's a measurement that allows a more direct subjective
> indication of size, whether the set is 4:3 or 16:9. But
> it too would need to be followed by "widescreen" to
> give all the info the buyer needs.
>
> > On the downside, a 4:3 display and a 16:9 display
> > with the same picture height would carry the same
> > value...
>
> If you use the vertical dimension, buyers would soon
> figure out that "widescreen" means "bigger," so that
> would work. In practice, my bet is that the diagonal
> measure will survive.
>
> > What's the best measure?
>
> Another possibility is area. Square inches rather than
> inches. But still, the buyer would want to know if it's
> widescreen.
>
> Bert
>
>
>
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