[opendtv] Re: CEA: Technology Trends to Watch 2014
- From: Craig Birkmaier <craig@xxxxxxxxxxxxx>
- To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
- Date: Mon, 10 Mar 2014 07:38:30 -0400
> On Mar 9, 2014, at 9:31 PM, "Manfredi, Albert E"
> <albert.e.manfredi@xxxxxxxxxx> wrote:
>
> In which case, they won't be walled anymore. A walled garden is a monopoly
> content repository.
Not exactly. It is a content silo that contains some exclusive content that is
used to attract subscribers. A number of these already exist on the Internet,
and the exclusive content in the MVPD silos is starting to move to the Internet.
By the way Bert, you love to call the iOS ecosystem and iTunes a "walled
garden," when all they do us sell other peoples content. The only exclusive
content they offer is an occasional song or a concert series they put together.
The last time they did a concert series it was available FOTI.
> If you connect to that cable, the only content you have access to is content
> the cable company allows you to see. Once the MVPD has put its content trove
> on the Internet, a two-way medium, there is nothing stopping ANOTHER
> repository of content from doing likewise, and all viewers have a choice of
> repository. Unwalled.
>
If you must pay to view the content it is still walled Bert. Netflix is a
walled garden. Hulu Plus is a walled garden. HBOGo is a walled garden.
Regards
Craig
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