[opendtv] CBS Sells 'CSI' SVOD Rights | Broadcasting & Cable
- From: Craig Birkmaier <craig@xxxxxxxxxxxxx>
- To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
- Date: Fri, 13 Feb 2015 08:19:13 -0500
Bert
You seem to get confused about what to call various OTT services.
This article makes it absolutely clear what these licensing deals are about,
although it is rather poorly written. I believe they omitted the word "not"
from the third paragraph, as they have not licensed shows to SVOD services to
date.
And Moonves say All Access is doing better than elected, but he provides no
numbers.
Regards
Craig
http://www.broadcastingcable.com/news/currency/cbs-sells-csi-svod-rights/137986
CBS Sells 'CSI' SVOD Rights
CBS said it sold the steaming rights to its long-running CSI series to a
streaming video distributor.
Speaking on CBS’ earnings call, CEO Les Moonves declined to name the SVOD
partner for the show. He said an announcement would be made soon.
The sale would mark an evolution of CBS’ streaming strategy because up till
now, it has licensed recent serialized shows for streaming.
With about 300 episodes produced, the revenue from streaming for CSI is
expected to be considerable.
”We’re just beginning to license non-serialized shows,” Moonves said. “Imagine
how lucrative this will be.”
During the conference call, Moonves also talked about selling ads during the
next Super Bowl after this year’s big game set viewership records. “$5 to $6
million sound pretty good to me,” he said. NBC sold spots for $4.5 million.
Mooves also said that subscriptions to the CBS All Access streaming product
were selling “faster than we expected,” though he didn’t disclose specific
numbers. He said sales surged around the Grammys. Subscribers to All Access are
younger than the network’s broadcast viewers, he said.
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