[opendtv] Re: Apple Said to Near Time Warner Cable Deal for TV Programs

  • From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
  • To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
  • Date: Thu, 4 Jul 2013 23:56:21 +0000

Craig Birkmaier wrote:

> Another potential deal that suggests the cable companies are growing more
> comfortable with the use of third party devices to access their MVPD
> networks. The trend appears to suggest that the MVPDs will open up their
> networks to a wider range of devices, as long as the customer continues
> to subscribe to an MVPD bundle.

And simultaneously, from the point of view of the content OWNER, it's equally 
lucrative to offer their content to any other OTT service that *also* offers 
their content in some kind of bundles. No reason to assume the content owner 
would remain loyal to only a handful of incumbents MVPDs plus, perhaps, Apple 
behaving like another MVPD.

The language in these articles sounds painfully like desperate attempts to 
retain outdated distribution models. But getting beyond the words to the actual 
trends that seem to be emerging, I think you get a different picture. What does 
the content owner have to gain by limiting its distribution options? Nothing. 
As long as all their options give the content owner the same amount per 
subscriber per month, content owners can only gain if they get more subscribers 
via more varied distribution pipes.


You can UNSUBSCRIBE from the OpenDTV list in two ways:

- Using the UNSUBSCRIBE command in your user configuration settings at 

- By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word 
unsubscribe in the subject line.

Other related posts: