[opendtv] Re: All HBO Shows Are Leaving Amazon Prime in 2018
- From: "Manfredi, Albert E" <albert.e.manfredi@xxxxxxxxxx>
- To: "opendtv@xxxxxxxxxxxxx" <opendtv@xxxxxxxxxxxxx>
- Date: Mon, 8 May 2017 01:22:51 +0000
Craig Birkmaier wrote:
As HBO has learned, they can reach the OTT audience themselves,
Exactly. This was predictable, with the introduction of HBO Now. Do you think
that maybe ESPN is paying attention to such developments, Craig?
Then again, I predict that a mix of options will evolve, online. My bet is that
it makes sense to include your content in various online "bundles," as Craig
likes to call them, for an obvious reason. If you insist on JUST having your
own by-subscription web site, you will most likely lose some viewership. Many
people will simply refuse to subscribe to a whole lot of sites, so push comes
to shove, they may just say bye-bye HBO.
But as long as the Internet remains neutral, this is not a problem. Anyone with
a better idea can try it out. And the content owners will decide what's best,
based only on viewer interest, as opposed to basing their decisions on how much
they can coerce viewers.
Bert
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