[opendtv] Re: A TV business model

  • From: Mark Schubin <tvmark@xxxxxxxxxxxxx>
  • To: opendtv@xxxxxxxxxxxxx
  • Date: Sat, 07 Jan 2006 20:21:40 -0500

You seem to be equating broadcasters with content creators.  I work on 
an awful lot of broadcast programming, but only a handful of the shows I 
work on are produced by broadcasters (and then usually by public 
broadcasters).  I think you could possibly find a situation where a show 
being aired on Fox is shot on a CBS stage for a branch of NBC, or, more 
likely, a non-broadcaster-affiliated content creator.  In the recent 
flurry of announcements of downloads of broadcast programming, one of 
the major sources that kept popping up was Warner Bros., a non-broadcaster.

Also, from what I've read of the economics of TV programming, first runs 
on networks don't break even, but they provide the promotion needed for 
syndication, which is where the content creators get their money.


Albert Manfredi wrote:

>Here's one possible model for first-run TV shows that might
>do what makes sense.
>For ad-supported material, the ad revenues go directly to
>the content creators. And it's based on total viewership.
>The content creators decide how to distribute this material.
>They use any combination of their own OTA facilities
You can UNSUBSCRIBE from the OpenDTV list in two ways:

- Using the UNSUBSCRIBE command in your user configuration settings at 

- By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word 
unsubscribe in the subject line.

Other related posts: