I wonder how many of us here have ever heard of Alex Bogusky, a creative director who shot to fame as a salesman for unhealthy crap but has now quit the agency he made famous and, he says, leaving advertising altogether. Consider this Fast Company interview<http://www.fastcompany.com/alex-bogusky-tells-all?page=0%2C0&partner=homepage_newsletter>as a Martian anthropologist's field note. What does it tell you about our planet? Our times? John -- John McCreery The Word Works, Ltd., Yokohama, JAPAN Tel. +81-45-314-9324 jlm@xxxxxxxxxxxx http://www.wordworks.jp/