[lit-ideas] Re: The Magic of Images: Word and Picture in a Media Age
- From: "Torgeir Fjeld" <torgfje2@xxxxxxxxxx>
- To: lit-ideas@xxxxxxxxxxxxx
- Date: Mon, 12 Apr 2004 02:39:32 +0100
On 11 Apr 2004 at 10:26, John Wager wrote:
> But would you agree that ads do "frame the discourse" remarkably well?
> It would seem to me that the "third world" sees the U.S. primarily
> through our advertisements, and while they may not "get" the exact,
> particular product they are supposed to buy, they "buy into" buying
> products. It's harder to see the same thing happen inside one's own
> culture, but that also seems true: We learn, as we grow up on ads, to
> "pick from" this list of options. These options become life's choices;
> one can buy a car or a motorcycle or a stereo or more Diet Coke or a new
> beautician or a new best-seller, but they are all placed on an equal
> footing of purchases. Life becomes purchasing, becomes shopping. No
> other country, Japan included, seems to be as "good" at this as the U.S. is.
I never DID get to read The Travelling Salesman. Is the play about this?
-tor
--
Torgeir Fjeld
torgfje2@xxxxxxxxxx
http://home.no.net/torgfje/
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