[lit-ideas] Lip slip
- From: "Steven G. Cameron" <stevecam@xxxxxxxxxxxx>
- To: lit-ideas@xxxxxxxxxxxxx
- Date: Fri, 04 Feb 2005 15:28:54 -0500
**Is he under the radar, even in the "fly-over states." Note whose
outlet was the most watched... The new WB show, "Jack and Bobby,"
another interesting Liberal forum, fared well in the same time slot.
TC,
/Steve Cameron, NJ
-------
Speech impediment
State of Union address hits 5-year rating low
By RICK KISSELL, MICHAEL LEARMONTH
President Bush's first State of the Union address of his second term
attracted 40% of the available primetime audience Wednesday night,
making it the least-watched such speech in five years.
According to Nielsen estimates, the seven English-language broadcast and
cable nets airing the address live (9-10:03 p.m. ET) combined for 38.32
million viewers, while Spanish-language outlets Telemundo and TeleFutura
attracted an additional 1.05 million.
The combined audience of 39.37 million viewers is down nearly 10% from
last year's 43.41 million and off sharply from Bush's prior two State of
the Union addresses -- 62.06 million in 2003 and 51.78 million in 2002.
State of the Union crowd is the smallest since President Clinton's final
address in 2000 (31.48 million).
As for the nine minutes of analysis on each of the nets (10:03-10:12
p.m.) prior to the Democratic response, NBC's Brian Williams-led
coverage led the way with 8.4 million viewers, according to Nielsen. ABC
and Peter Jennings placed second (7.23 million), followed by Fox's
broadcast stations (6.37 million, boosted by a huge "American Idol"
lead-in), Fox News Channel (6.35m) and the Dan Rather-led CBS coverage
(5.7 million).
For its two hours of coverage, Fox News reported an audience of roughly
5 million viewers, crushing CNN (just over 1 million) and MSNBC
(716,000). MSNBC edged CNN in adults 25-54 (330,000 to 312,000 viewers),
while Fox beat both cablers with 1.6 million.
On the entertainment side Wednesday, "American Idol" dominated from 8 to
9 p.m. (10.9 rating/29 share in adults 18-49, 26.17 million viewers
overall). Getting a boost from a lack of entertainment choices at 9 was
the WBthe WB's rookie drama "Jack & Bobby" (1.4/3 in 18-49, 3.12m),
which added 1.3 million viewers week to week.
Date in print: Fri., Feb. 4, 2005, Los Angeles
http://www.variety.com/article/VR1117917377?cs=1&s=h&p=0
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