[infoshare] Obama to use Web videos for presidential address

  • From: "Luis Guerra" <jerseypalisades@xxxxxxxxxxx>
  • To: "current events" <peeps-current-events@xxxxxxxxxxxxxxx>
  • Date: Sat, 15 Nov 2008 01:00:56 -0500

Obama to use Web videos for presidential address

By ANN SANNER - 4 hours ago

    CHICAGO (AP) - This isn't your grandfather's fireside chat.

President-elect Barack Obama plans to tape a weekly address not just for 
radio listeners, as presidents have for years, but for YouTube Internet 
viewers,
too.

Well, what else would you expect from a president born at the tail end of 
the baby boom?

Connecting the White House hearth to the American home, Franklin Roosevelt 
talked to the people through the radio, with crackling broadcasts delivered 
near
a crackling fire. John F. Kennedy and Ronald Reagan mastered television. For 
Obama, who built a big part of his campaign on the Internet, it's YouTube.

About 75 years after Roosevelt used a new medium to reach out during 
troubled times, the president-elect is doing the same with Web videos.

Obama was recording a four-minute address Friday at his transition office in 
Chicago. It will be posted Saturday through a YouTube link on his transition
Web site,
http://www.change.gov
. And he will continue to do the videos when he takes office on Jan. 20.

And he won't be the only one in his administration taking a starring role 
online.

Transition leaders and policy advisers will also appear in videos on a 
regular basis, Obama spokeswoman Jen Psaki said. Other officials, such as 
Cabinet
members, could also take part.

President George W. Bush hasn't videotaped his radio addresses for online 
viewing as Obama plans to do, the White House said. YouTube wasn't around 
when
Bush came into office, though podcasts of his addresses are available on 
iTunes, and the audio is posted on
http://www.whitehouse.gov.

The Saturday radio addresses were initiated by Reagan and have evolved into 
a weekly fixture of the presidency, accompanied by a response from the party
out of power.

Still, relatively few people actually hear them on the radio, and Obama is 
hoping to reach many more with what his transition team calls a "multimedia 
opportunity."

The videos are part of the team's effort to build on a campaign model that 
helped Obama reach millions of voters online during the presidential race. 
It's
a potentially powerful electronic tool in new digital outreach effort aimed 
at supporters and others interested in being connected to the activities of
the Obama White House. The Web site and videos allow him to bypass the 
traditional media and reinforce his message online.

On the campaign trail, Obama promised to use the Internet to make his 
administration more open and interactive, offering a detailed look at what's 
going
on in the White House on a given day or asking people to post comments on 
his legislative proposals.

The transition team plans to use videos to keep people posted on 
developments as Obama prepares to take the oath of office, Psaki said.

A two-minute video of Obama adviser Valerie Jarrett is already on the Web 
page. In it, Jarrett discusses recent staff decisions and the ethics policy 
in
place for the transition.

"We'll be back frequently to give you updates," she tells watchers.


Other related posts:

  • » [infoshare] Obama to use Web videos for presidential address - Luis Guerra