HOME BASED ONLINE MARKETING NEWS "Helping You To Be Successful Online" A e-zine publication of RWS Publishing Onlinesuccessstrategies.com February 1, 2003 Go to us online at http://onlinesuccessstrategies.com/hbomn.htm and http://onlinesuccessstrategies.com ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^ Hello Subscribers, In Today's Issue 1. Marketing Center-Affiliate Marketing Explained 2. Success Article-7 Quick Tips for a More Profitable Internet Business 3. E-Commerce Resources 4. Subscribers 2 Line Ads ************************************************** 1. Marketing Center Affiliate Programs Explained ---------------------------- Affiliate programs are basically partnerships between a company that has products to sell, and a person or company that wishes to help sell those products. If you join an affiliate program you are basically becoming a salesperson for that company. If you make any sales for them, they will pay you a percentage of that sale. There are several different forms of affiliate programs, but the most profitable model is the pay-per-sale program. This is where you are paid a commission only when you make a sale for the company. This is the most profitable model because companies will pay a larger percentage of their profits to you for helping them sell their products. Many affiliate programs will pay you as much as 50% of the sales price for selling their products. When you join an affiliate program, they will give you a special link to use when promoting their products. Whenever you send a visitor to them, make sure you use that special link so you can be credited for any purchases that visitor may make. If you have a website, you will add that link to your web pages and do your best to get your visitors to click on that line and continue on to the affiliate program and purchase their products. Even if you don't have a website yet, you can advertise in other people's newsletters and use your link in your ad. This is not the most profitable method for promoting affiliate programs, but when you are just starting out, this is better than nothing. I have found that the biggest reason people don't actually make money online is that they fail to ACTUALLY START! This is the same as wishing you could win the lottery... but you never buy a ticket. Rather than wasting your time and money trying to win the lottery, find yourself a good hosting provider, and get your website started! http://onlinesuccessstrategies.com/affiliatemistakes http://onlinesuccessstrategies.com/warriors ************************************************** 2. This Weeks Success Article 7 Quick Tips for a More Profitable Internet Business (c) Copyright 2003, Angela Wu ============================================================ With billions of web pages and countless email messages -- a good percentage of which are spam -- building a successful business on the Internet is hard work. Many entrepreneurs seek to create a 'full-time' income (whatever that may mean to each individual) yet find that making just a few sales is still a struggle. Have you ever looked at your online earnings and wished you could do better? If so, then it's time for a change. Doing the same things will give the same results! Here are just a few suggestions for building your online business: ~1. Give your website and/or sales letter a makeover. For example, some sites offer lots of free content, as a way to help people while building credibility. Others are much more direct: the entire website consists of a single sales letter. Many argue that these 'mini-sites' are far more effective in generating sales because they don't have any distractions - the visitor can focus on what you have to say. That doesn't mean you have to give up your content site ... but consider creating a mini-site to help drive sales. As for the sales letter, if copywriting isn't your strength, then hire someone to do it for you. Sure, it costs money -- but a good sales letter can pay for itself many times over. Things don't stay the same online for very long! Don't be afraid to experiment. Just remember to keep backups so that you can always revert to the old version if your experiment doesn't produce the results you want. ~2. Don't forget about the 'real world'. There's life outside of cyberspace! Many people prefer to be contacted by postal mail. Email has become so clogged with spam that it can be very difficult to get people to read (or even SEE) your message! Ideas on how to promote your business offline are available at http://onlinebusinessbasics.com/articles/checklist3.html ~3. Evaluate your income stream. How stable is your income? Are you protected against income fluctuations? Will you be okay if one of your income streams disappears, and how long will it take to recover? You can also 'widen' your income stream by creating additional sources of revenue. For example, someone who sells a cookbook or recipes can also offer their services as a 'menu planner': working within a set of guidelines (time, budget, cooking skills, dietary restrictions...), the menu planner can create 'custom' recipes for her customers. Whatever you choose to do, find other opportunities to add to your bottom line. ~4. Read, read, read. Education never stops! There's always something new to learn, and even one golden nugget of information or inspiration could be responsible for a significant boost in your business! There are countless manuals available to show you how to market your business... but realistically, you only have a limited amount of time you can devote to really reading and absorbing the information. You might choose to purchase a number of manuals, but select one of them and resolve to seriously study the material -- then take *action* on what you learn. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ "Your Ebook is a great piece of work! It is exactly what I was looking for. I am finally able to move forward with the knowledge you gave me." Find out for yourself why the Online Business Basics eBook has received RAVE REVIEWS from beginners all over the web! Packed with practical tips for entrepreneurs operating on shoestring budgets, it's a MUST-READ for every 'newbie'. http://onlinebusinessbasics.com/nn.html Link ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ ~5. Try to turn customers into *repeat* customers. What ideas do you have for a complementary product? It's easier to sell to a happy customer than it is to sell to someone who's never had any experience with your products before. Let your existing customers know about your new products. If you sell services, be sure to touch base with your customers every so often -- remind them that you're still around and available for work. You can even offer incentives or discounts for the next time they use your services. Keeping customers happy is obviously important if you're planning on building a viable long-term business. Happy customers can turn into both repeat customers as well as a source of referral business. But no matter how hard you try, you will never make everyone happy -- so don't fall into the trap of spending so much time and effort with one customer that you alienate or ignore the rest. ~6. Form new partnerships in areas you've never considered before. Perhaps you've always targeted a certain type of business with which to form joint ventures. For example, someone who sells a fitness tape might have always approached weight-loss sites with partnership proposals. Instead, try to think of other markets that could also use your product. In the above example, new moms who are trying to become active again might appreciate a fitness tape. Or how about stressed-out corporate 'worker bees' who need a way to relax? ~7. Build for the future. How can you attract more customers? Is your customer service up to par? How can you use your current customer base to expand your profits? Concentrate on methods that allow you to build a business relationship with your customers -- a common example is to publish a quality newsletter to help you stay in touch, build credibility, and help to keep your business near the forefront of your readers' thoughts. Vincent Van Gogh once said, "Great things are not done by impulse, but by a series of small things brought together." Keep working towards your business goals, little by little. It's the only way to get there! _________ ABOUT THE AUTHOR: Angela is the editor of Online Business Basics, a practical guide to building a business on a beginner's budget. It's a real hit with beginners, who love the down-to-earth style and loads of instantly useable tips! Find out for yourself why the Online Business Basics eBook has received RAVE REVIEWS from beginners all over the web! Packed with practical tips for entrepreneurs operating on shoestring budgets, it's a MUST-READ for every 'newbie'. http://onlinesuccessstrategies.com/imcbegin.htm ************************************************** 3.This Weeks E-Commerce Resources How to Write A Book On Anything in 14 Days or Less... Guaranteed! Famous Master Writer Teaches You How to Write Your Book in Less Than 14 Days? Guaranteed! Discover How He?s Trained Thousands to Write Their Book Faster Than They Ever Thought Possible! Regardless of Your Writing Ability, Even If You?ve Never Written Anything Even Close To The Size Of A Book, Even If You Have Only A Few Minutes A Day To Make it Happen?This Is Information You MUST HAVE! http://www.WriteABookNow.com/welcome/write150now/ 'Just thought you should know, there's an affiliate program that's paying $89.10 for each sale and some folks are walking away with close to $2,000 every month. Take a look at http://writeabooknow.com/welcome/write150now/signup.html THE INTERNET IS A BOTTOMLESS GOLD MINE if only you know how to do the mining. Click HERE to see how to make $1000 in the next 5-15 days or simply increase your online sales by 412%. http://onlinesuccessstrategies.com/mininggold ************************************************** 4. Subscribers 2 Line Ads (Support our readers. Send your 2 line ad editor@xxxxxxxxxxxxxxxxxxxxxxxxxxx subject=2 line ads) Complete Money Making Site Set Up FR## http://www.onlinesuccessstrategies.com/pluginprofitsite.html Someday long distance is going to be FR##" It's Here http://www.excelLifestyles.com Contact Code 27226 To Increase Affiliate Sales and Commissions http://onlinesuccessstrategies.com/affiliatemistakes Affiliates..Discover why your checks are not what you expected. Visit http://www.AffiliateShowcase.com/?7590 ***************************************************** Thanks for reading Home Based Online Marketing News! Please send this on to friends and business associates. This FREE ezine is sent to those who have requested it. 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