Home Based Online Marketing News 3 Keys To Affiliate Success
- From: Roger Schoenwald <rwspub@xxxxxxxxx>
- To: hbomn@xxxxxxxxxxxxx
- Date: Sat, 15 Feb 2003 05:45:27 -0800 (PST)
HOME BASED ONLINE MARKETING NEWS
"Helping You To Be Successful Online"
A e-zine publication of
RWS Publishing
Onlinesuccessstrategies.com
February 15, 2003
Go to us online at
http://onlinesuccessstrategies.com/hbomn.htm and
http://onlinesuccessstrategies.com
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Hello Subscribers,
In Today's Issue
1. Marketing Center
2. Keys to Affiliate Success
3. E-Commerce Resources
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1. Marketing Center
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2. This Weeks Success Article
Three high-level keys to affiliate success
=============================================
By Ola Edvardsson
The $60,000 question: What makes some affiliates earn thousands
when othercpeople struggle to earn hundreds?
There is absolutely nothing wrong with making $100 to $300 a
month extra on the side. But wouldn't it be better to make 10 to
20 times
that amount?
Before we start, let me tell you the way it is:
* Everybody can't make $5,000 to $10,000 a month being an
affiliate.There is too much competition.
* There is no easy money that will fall into your lap without
you doing anything. (And in case there was any easy money I
would keep
that information to myself and not write it in an article read
by
thousands of people.)
* You will find the best working affiliate opportunities only
by finding them yourself, either through testing and research or
networking
and business development.
With all this said, let me give you the three high-level keys to
making money with affiliate programs on the Internet.
1. Google and Overture rock!
The days of free traffic are not completely over, but certainly
fading away at a rapid pace.
Sure, you can work hard to create pages that score high in the
search engines and build sweat equity into a site.
But by paying for clicks and focusing on Google and Overture you
will have the top three positions on all search engines that
really count
on the Internet. If you want to generate traffic from Yahoo, you
need
to be on top of Google, it's as simple as that.
Overture and especially Google are the best key drivers of
qualified traffic on the Internet.
* Pay-per-click search engines let you quickly test different
affiliate offers and new landing pages on your site.
* When it works, you can scale.
* Stay away from top competitive keywords for $1 to $2 per
click. Niche marketing on Overture and Google works.
2. Do you have your own email list yet?
Sending offers to your own email list is the true way to build
freedom and residual income.
Instead of just sending traffic away and hoping for the best,
you should have your own email list to which you can send
multiple offers.
* Use subscription forms on your web site.
* Use co-registrations or co-op marketing campaigns.
* Buy email lists.
3. Consider starting your own affiliate program and/or your own
unique offer.
If you know that each filled out form on your web site generates
$0.50 in revenue, would you be willing to pay someone else $0.25
to
generate that lead?
Probably the most overlooked way of generating traffic is to
have other people generate it for you.
* The only thing you need is a destination site that is
profitable. It can even be with other affiliate programs as the
back-end.
* Identify companies that pay well for co-registration leads
and bundle 3-4 offers together with your own subscription form
(for your
own email list, remember?).
* Find a successful company and recruit new affiliates for them
and make a commission on their sales. Brokering deals (unique
deals) can
make you quite an income.
The bottom line:
What do all these three techniques have in common?
It involves paying for traffic in one shape or another. To
accelerate your income, you need to invest smartly in
advertising.
Spend limited amounts of money to test offers. When you find
something that works - scale it. And repeat.
To your success!
Ola Edvardsson
About the author:
Ola Edvardsson is one of the world's top experts on
performance-based marketing. Clients ranging from small Internet
start-ups that
survived "the dot-com era" to Fortune 100 corporations turn to
Ola for
successful strategies and hands-on advice and coaching. He has
trained
hundreds of corporations and thousands of webmasters since 1999
on affiliate
programs and performance-based marketing through his educational
publications.
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3.This Weeks E-Commerce Resources
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Roger Schoenwald
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Guide to Online Profits
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