[hackpgh-discuss] Re: Website/marketing brainstorm
- From: Scott Thomas <meat@xxxxxxxxxxxx>
- To: hackpgh-discuss@xxxxxxxxxxxxx
- Date: Thu, 17 May 2012 13:58:33 -0400
Agreed, we need to step back and set the goals and direction for our
marketing strategy, and then use that to help guide things like our website
redesign, etc.
The council will be discussing this at our next meeting (potentially), and
then will solicit input/volunteers/etc from the membership.
On Thu, May 17, 2012 at 1:47 PM, drue miller <drue@xxxxxxxx> wrote:
> A suggestion for approaching the website redesign:
>
> First, identify your key audience segments (active members vs inactive
> members vs potential members vs press vs allied local groups vs other
> hacker spaces, for example), decide what you want each of them to get out
> of the site (different groups will have different goals), and solicit
> feedback from them regarding how well the site is meeting those goals.
>
> Review and prioritize that information.
>
> THEN make decisions about what to change and how.
>
> Not saying you can't start the internal brainstorming now, but I wouldn't
> go too far down that path without getting feedback from others first.
>
>
> On May 17, 2012, at 10:59 AM, Elijah Richter wrote:
>
> > I disagree on the wiki being sufficient for the equipment listing, or at
> least having to go to the wiki first to even know we have a list of stuff.
> I think at a minimum there should be a link on the main page to our list
> of resources. This is what brainstorming is for though, so I think this
> discussion should be had then. I do like the idea of getting the LoopPGH
> folks involved (what, did you think this time in our shop was free? :) )
> >
> > I would be willing to meet at 8:30 on Weds after the balloon stuff, is
> everyone available then that would be interested in participating?
> >
> > -Eli
> >
> > On Thu, May 17, 2012 at 10:52 AM, Douglas Philips <dgou@xxxxxxx> wrote:
> > On 2012 May 17, at 10:44 AM, Elijah Richter wrote:
> > > set up an info mailing list (I would assume it's just a matter of
> setting up a second list right?)
> >
> > Right. And Dreamhost already has that capability. I had been waiting for
> Scott to upgrade our site, and now that that is done, I'll create the
> announcement-only list (Dreamhost has a pretty sweet set up for that). I'll
> try to get that done this weekend and put up an announcement blog post (and
> a link on the right side for folks who want to sign up. Fortunately the
> list is user-managed, so we don't have to be adding and deleting users,
> etc.)
> >
> > > , and also better document what resources we have (something less
> buried / more up-to-date than the wiki).
> >
> > I think the wiki is fine if it were a little easier to get to and a lot
> flatter (there are too many levels of pages to get to the real substantive
> pages). The only problem with the wiki not being updated is that no one
> bothers, though many members have asked for accounts, it seems that
> follow-through is the problem there.
> >
> > > Doug, were you planning on working on the balloon next Weds? If not,
> we should get together that day and brainstorm for some ideas on the
> website. I'm willing to help lead/co-lead the design phase, but I'm not a
> web guy, so if anyone would be willing to do the actual site work that
> would be really helpful.
> >
> > Yes, I am planning on balloon work.
> > (For new members, and reminder for some of the old members:)
> > "Project nights" for the balloon in the past have been scheduled for an
> hour-ish of time (avg attention span), so we could the web brainstorming at
> 8:30 after the balloon project (I know, 7pm, but as we all know, much to
> some of our chagrins, 7:30 is the effective starting time for any
> week-night event in the shop).
> >
> > Also note that this Tuesday is LoopPgh meeting at the shop, and as
> they're UX focused, we might be able to leverage some of that time as well?
> (hopefully val will see this and chime in :-) ).
> >
> > --Doug
> >
> >
> >
>
>
>
>
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